The SOUL is obviously taking aim at the Scion xB, which took the two-box design to literal levels. This new image gives us the full-frontal treatment of the new Kia people-mover, with a fascia that mixes sportiness with an upright demeanor. It's not bad, although the pseudo-tribal graphics are so 1996. But the raked windshield and shortened D-pillar make it stand out a bit more than the xB from which it finds inspiration.
[Source: Autoweek.nl via WCF]