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Reader Comments for
Subscribe to this threadGM to accelerate dealer consolidation
(Page 1 of 1)
Mallory @ Feb 11th 2008 1:27PM
Too many dealers mean they spend scarce resources competing with each other instead of brands from other companies. It also means that the Buick dealer selling 100 cars per year doesn't have the same resources as the Toyota dealer that sells 1600. That includes advertising, marketing , promotions, as well as money for the best mechanics, top salespeople and clean, modern facilities.
For GM to be healthy it's dealer network must be healthy, and right now there are about twice as many dealerships as there should be for GM to be healthy.