Dodge 2008: Up close and personal at the Dodge Rampede

click image for a gallery of the Rampede staging area
Before this Sunday's "Rampede" at the Detroit Auto Show kicked off, we moseyed over to the staging area and hung out with our friends from the animal kingdom. You've got to love the sight of a longhorn steer... with a monorail in the background. A large crowd lined the fences as the big critters milled around and drew smiles. Of course, an accidental poke from one of those horns would wipe away that smile pretty quickly, so alertness was still called for. It's not that the cattle were aggressive. They were calmer than some domesticated dogs we know. It's just that their heads were well clear of the fencing that lined their route, and as you can see, they're called longhorns for a reason. Fortunately, as you all know by know the show went off without a hitch, and neither Rams nor cattle were harmed in the making of the video we've pasted after the jump.











Reader Comments (Page 1 of 1)
Brian 2:19PM (1/14/2008)
If Toyota's truck was called a "RAM", but Toyota brought out cattle to a launch event- I can imagine the mocking vitriole Autoblog would be spewing.
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rar 2:34PM (1/14/2008)
I am not sure I get your comment, but I like the new Ram truck and I think the cattle thing is silly.
pulloa 2:56PM (1/14/2008)
i got to agree with you...
Although, i do like the new ram...
Eddy Alvarez 3:03PM (1/14/2008)
xenophobe-phobe... lol
i like the new Ram and i think the moomers are fun.
oh--and i wish autoblog were domestic-biased! we need some sense of nationalism when buying cars so no more little Detroit kids have to walk around barefoot eating government cheese because 1/2 the nation decides to buy Japanese (better or not).
-oh, and before a hippie busts a piston ring over my comment: Domestics are just as good now.
3cubed minus 3squared plus1 3:50PM (1/14/2008)
Eddy, Autoblog is domestic(GM)-biased!
anyway, enough of the four door pick ups. When are Dodge and Ford going to show us their single cab pick-ups?
Benfolio 5:09PM (1/14/2008)
There's a regular cab 8-foot box Ram 2WD on steelies in the other gallery.
MemphisNET 2:30PM (1/14/2008)
Amazing that everything went off without a single injury. Wish I could have been there.
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stealth 2:32PM (1/14/2008)
I'd like to see a Steer go up against a Ram.
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MemphisNET 2:32PM (1/14/2008)
The only thing wrong with Toyota is that they are getting greedy and quality is starting to suffer - while everyone around them is going up in quality and value at the same time.
The Tundra is a nice truck. But when its time to work, the Big Three are still the better choice IMO.
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Thetruck454 2:42PM (1/14/2008)
what.. nooo peta protesters??
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Purifoy 2:55PM (1/14/2008)
Moooooooooo!!!
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L.Wood 3:02PM (1/14/2008)
Who was manning the pooper scooper for this promotion? My vote would be for auto journalists and environmental wackos. Auto journalists are used to dealing with BS, and environmental wackos are used to creating it.
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Yggdrasilly 3:13PM (1/14/2008)
"Hey--I think I just heard a discouraging word..."
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gforce 3:54PM (1/14/2008)
More cowbell!
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