• Dec 21, 2007


If you roll in a Ford truck, you'd best be aware of the rules. If you violate 'em, the BFT patrol will be all over your case like stink on a monkey. And if you've been to the zoo, you know how monkeys stink. It's not good. BFT, as you might have surmised, stands for Built Ford Tough, and the rules detail activities and things that don't jibe with the image the F-Series projects. They include No Puny Dogs; No Scooters; No Manicures; No Cutesy Cell Phone Rings; No Fancy Coffee; and No Liquid Wrench, among others. Ford has helpfully provided a website that details individual violations captured on video by camera crews traveling with BFT cops. Case #073, above, documents a fancy coffee violator, while Case #235 (embedded after the jump) is an action-filled segment featuring a manicure infraction. We expect to see additional case videos added over time.

If you're driving, say, an F-250 4x4 with a pair of Vespas in the bed, a caramel macchiato in the cupholder, a Yorkshire Terrier in the passenger seat, and a BK Veggie in a take-out bag, we'd expect to see you get chased down, tased, "softened up" a bit, and probably locked up for 20 years without parole. If your Hannah Montana ringtone goes off at any point during all this, we fear that BFT would then be forced to get medieval on you. Consider yourselves warned.

[Source: BFT]


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    • 1 Second Ago
  • 37 Comments
      • 7 Years Ago
      Ugh...I hated that "Man Law" stuff when I first heard of it, and I still hate it now.

      Only people who are really insecure about their sexuality (and who are probably deep in the closet) care about this "Man Law" rubbish.
        • 7 Years Ago
        Hey, they bought a FORD to begin with... The "mentality" of this commercail is just to reassure them of their good decision....
      • 7 Years Ago
      two things:
      nice bite off of high life commercials.......

      too lazy to go to the link, but I doubt they have fake cops confronting any women. That would be just a little poor in taste since yearly I read of a few losers that do this for kicks or a little more than that (pervs).
        • 7 Years Ago
        more of a bite off milwaukee's best.
      • 7 Years Ago
      I can see how this will REALLY put the idea to rest that guys buy big cars and trucks to compensate for insecurities about their own sexuality.
        • 7 Years Ago
        Yeah, I was just about to say, what is this just trying to prove that big truck owners are all napoleon-complex or penis-envy homophobes?
        • 7 Years Ago
        Hahaha! Zing!
      • 7 Years Ago
      These were pretty good, the funniest one has to be that second video. Hopefully they will continue to make more of these clips!
      • 7 Years Ago
      The Rules:
      1) NO ROLLER LUGGAGE - Check
      2) NO SCOOTERS - Check
      3) NO PUNY DOGS - Check
      4) NO MEAT SUBSTITUTES - Check
      5) NO LIQUID WRENCH - Check
      6) NO FANCY COFFEE - Check
      7) NO FANNY PACKS - Check
      8) NO CUTESY CELL PHONE RINGS - Check
      9) NO MANICURES - Check
      10) NO HAIR PRODUCTS - Check

      looks like i can drive my '92 F-150 without fear. thanks ford.
        • 7 Years Ago
        And how about a back hair razor?
      • 7 Years Ago
      Yeah these videos are just sad. I hate the whole idea that pick-up trucks are manly. You know what's more manly than driving a pick-up? Driving a stick-shift vehicle (just about any kind, even a Miata).
      • 7 Years Ago
      Very very good ad for Ford...I love it when a manufacturer really identifies with their customers.

      jgp...

      "There is nothing as unfashionable as the fashionable non-conformist." Ayn Rand

      Humor is healthy...ask your doctor.
      • 7 Years Ago
      LMAO!!!

      If this doesn't sell trucks, nothing will. Thats hilarious.
      • 7 Years Ago
      hahahahaha i love this. They should ask for their Man license. hahahaha they should also mention how it is illegal to let corollas or civic cut you off. and if they do they should be ran off the road. lol.
        • 7 Years Ago
        LMAO, thats was great, hopefully they will air these during the Superbowl, would be a perfect Bowl commercial!
      • 7 Years Ago
      Freud called...he wants his philosophy back.
      • 7 Years Ago
      "No man in manicure." LMFAO, that s**t was comedy. He tore out of that salon like he stoled something.
        • 7 Years Ago
        FYI;

        Past tense of 'steal' is 'stole', as in 'drive it like you stole it'. No 'd' sound at the end.

        'Stoled' is not a word.
      • 7 Years Ago
      I hate waiting behind fancy coffee drink people.


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