Graphics accelerator: Nvidia's custom computer housed in a Porsche Cayenne wheel
click above image for more pics
Automotive-branded computers are nothing new, but this takes it to new levels. The computer hardware is housed in a chromed 18-inch wheel from the Porsche Cayenne sport-utility, wrapped in Bridgestone rubber with twin exhaust-silencers housing the liquid cooling iron. The custom set-up was commissioned by Nvidia to showcase its SLI video performance platform, and really sticks it to all those fancy branded laptops from Ferrari, Lamborghini, Koenigsegg, Maybach and (soon) BMW.
UPDATE: Correction made, SLI is not a computer manufacturer, but rather when two graphics cards are paired to share a workload. Hence, it cannot build computers. Thanks to the commenters for pointing this out, and now we're going to shoot some pictures with our SLR-branded cameras.
[Source: Gizmo Watch via German Car Scene]
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Reader Comments (Page 1 of 1)
toronado455 2:06PM (12/20/2007)
The wear bands are showing on that tire. Looks tacky.
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Willem B 2:12PM (12/20/2007)
would be better if it was a 911, not a cayenne... kind of lame.
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Luis 2:44PM (12/20/2007)
I'm partial to the cookie-cutters...
Andrew 2:29PM (12/20/2007)
SLI isn't a manufacturer name, it's what Nvidia's method of linking two or more video cards together is called. (Scalable Link Interface).
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Andy 2:45PM (12/20/2007)
Who needs to fact check? This is a blog.
Irfan 2:47PM (12/20/2007)
camera manufacturerer SLR loaned them the camera to take the shot.
seoultrain 2:51PM (12/20/2007)
I didn't know mercedes was in the camera business
PChang 2:29PM (12/20/2007)
I wonder why they chose the SUV wheel and not the sports car? not only could it be had in the same size, it would have been wider and had less rubber
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paul34 4:18PM (12/20/2007)
Because like SUVs, GPU manufacturers just keep turning up the raw power consumption and transistor count to get better results, rather than by better research and efficiency (like CPU manufacturers have done).
My new Core 2 Duo CPU is over 30 degrees cooler than my old Athlon XP 2500+, but is unbelievably more efficient and faster (even though relatively speaking, the raw clock speed isn't that much higher). Plus, it has two cores. Nice.
Kevin 2:31PM (12/20/2007)
"Computer manufacturer SLI..."
SLI is a technology that allows for load sharing across multiple graphics accelerators, not a computer manufacturer... Unless there's a computer manufacturer out there that just can't WAIT to be slapped with a lawsuit by nVidia...
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Kevin 2:31PM (12/20/2007)
Andrew beat me to it.
Habibus 2:31PM (12/20/2007)
"Computer manufacturer SLI"
SLI is what Nvidia calls it when 2 video cards are hooked up together. ATI calls it Crossfire. There is no such thing as a computer manufacturer named SLI.
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Alex 2:36PM (12/20/2007)
Laptops with an automotive manufacturer's badge on it is lame, computers built into the wheel of an overpriced suv wraped in a used tire are even lamer.
i'm pretty sure you can put laptop hardware into just about anything as long as it has enough volume. this, imo, is dumb; but i suppose it works for marketing.
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Benfolio 2:55PM (12/20/2007)
Slow news day eh? Shame you broke the ZR-1 news a day early.
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aman 3:20PM (12/20/2007)
that could double as a brake Caliper. for about 2 seconds before it cracks, anyways
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Judy Zik 4:59PM (12/20/2007)
"Computer manufacturer SLI recently unveiled this PC encased in the Porsche rim."
Now that was funny.
How can anyone doing a blog be too lazy to google something they don't understand. It's a blog. You have to be connected to the internet to do it. Freaking google is your friend.
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EMC 5:02PM (12/20/2007)
and the award for the most pointless media stunt of the day goes to...?
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