• Dec 17, 2007

If you're on the list of OEM component suppliers for the planned replacement of the Volvo XC90 sport-ute, don't read this article, because you haven't been informed yet. For everyone else, however, reports are emerging that Ford PAG has pulled the plug on the Swedish subsidiary's flagship SUV.

The reports come from the Swedish edition of Auto Motor & Sport , which cites the lack of environmentally-friendly powertrain alternatives as the main factor that influenced Ford to trash plans for the second-generation XC90, despite an anticipated launch in two years' time. Volvo has no hybrid powertain to put in the large SUV, slated to share a Ford platform, and no start/stop engine function. Rather than developing such systems, and with an eye on dropping sales of the rival BMW X5, PAG has reportedly opted to cancel the program altogether.

While the XC60, XC50 and possibly upcoming XC30 are expected to continue on without their bigger brother, the current XC90 model will receive a facelift in 2009 and stay on the market until 2012.

[Source: Auto Motor & Sport via World Car Fans]



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    • 1 Second Ago
  • 28 Comments
      • 7 Years Ago
      Note to AB: buy (or pirate) Photoshop. The XC90 graphic screams MS Paint.
        • 7 Years Ago
        Autoblog's cheesy graphics are one of the most endearing features of the site. Keep them as is!

      • 7 Years Ago
      Volvo is not dropping the diagonal bar off ot the grille. That will stay there and just be larger they cant drop that. Volvo's name and symbol is controlled by Volvo Share Holder in Sweden, the diagonal bar must stay as long as AB Volvo is still using it also. Volvo Personvagnar never even said that they are dropping the bar, they only said that they will make it bigger and more premium than it is today.
      • 7 Years Ago
      Uhh...isn't the XC90 Volvo's best seller in the states? By a pretty wide margin?

      Between this and an S60 that got it's last redesign in the Paleolithic Era, Volvo's not looking too good.
        • 7 Years Ago
        psarhjinian,

        you're not making a lot of sense. I think it's the dumbest idea ever to get rid of the XC90 and the S40. are they CRAZY?? So IF (and this is a big IF) they're not making enough of a profit on their highest selling product, wouldn't they IMPROVE their product instead of get rid of it? This may just be me, but minimal profit is FAR better than no profit at all.

        It saddens my heart to see what Ford has done to all my favorite brands: Volvo, Aston Martin, Land Rover, Jaguar, Lincoln... i've seen Ford choke the life out of every last one of them. the best thing for Volvo to do is GET SOLD to someone who knows how to handle them


        • 7 Years Ago
        That's what I was thinking too. Why would they cancel their highest volume vehicle?

        To be honest, I was kinda over hearing about the Yamaha V8. I never cared for it and it seemed to receive a ton of praise.
        • 7 Years Ago
        Perhaps the XC90 isn't making Volvo enough actual profits to be worth it?
      • 7 Years Ago
      I cannot stand SUVs.. mainly because they handle like houses and waste more than they need to. However, it seems as if Volvo is making some very odd decisions lately...
      -Canceling their best seller
      -Planning to drop the diagonal bar on their grilles (coming soon) so it's just the round logo w/ the arrow
      -Redesigning the S80 so it looks the same as the former model
      I just don't get it. Lover or hater of SUVs, from a purely profits oriented angle, this seems weird. Does Volvo have the right leadership?
      • 7 Years Ago
      I want it saved. Put the 3.5 L V6 with the new hybrid system ford is coming out with next month in it. Just ship it over to Sweden from Lima. It is already hybrid capable with Taurus and Edge hybrids coming in the next two years.
        • 7 Years Ago
        Actualy, I wouldnt be surprised if it will be renamed XC80 since it looks like odd #'s like XC70 and 50 and 30 will be just taller versions of there wagon brothers. The odd numbers like 40, 60 ,80 should be the true crossovers.
      • 7 Years Ago
      how is Volvo going to be a full-line lux brand without a SUV? Hello, Ford? anyone home?
        • 7 Years Ago
        psarhjinian:

        Volvo's top selling model this year is the XC90 which makes up 29% of their total sales. Its EPA score is 13/19 which is worse than a 4WD Suburban. There isn't a single Volvo model sold in the US that does better than 28mpg EPA highway and the S40 (18% of sales) is the only volume seller that does even that well.

        Volvo buyers aren't green at all. They're liberal hypocrites who want the rest of us to be green while they enjoy their luxury cars.
        • 7 Years Ago
        Maybe Ford realizes that Volvo buyers aren't SUV people? I mean, this is the brand that's exemplified by the 240DL wagon. Volvo has more green buyers than any other brand (Toyota would be close) and dropping the XC90 is smart business sense--even if, in emissions terms, it's a pretty clean powertrain. If someone's serious about a crossover and wants a Volvo, there's the XC70; if they really want an SUV, they probably aren't Volvo buyers to start with.

        Ford gets Volvo's customers. By comparison, GM has no clue about Saab. You can see this in the marketshare of both companies.
      • 7 Years Ago
      it was a decent car too, as SUV's go.
      • 7 Years Ago
      Looks like the new CAFE standards have claimed their first vicitim.
      • 7 Years Ago
      I just had to add...the same vehicle through 2012?

      Wonder if Ford's put the former product manager of the Ranger in charge of the XC90...
        • 7 Years Ago
        Haha! If this is the work of the Ranger team, they've gone soft. At least the XC90 has gotten engine revisions over the years...the Ranger just gets a bigger grille every now and then.
      • 7 Years Ago
      Its just another day at FORD stupid making decisions......FORD doesn't know how to make a better XC90 so they drop it????? Like the same thing they did with the minivan lol....hahahahaha What is wrong with FORD??? Really??? anybody know?? what they are smoking??

      Does this mean they are going to drop the Expedition/Navigator/F150/Explorer since they are also bad for the environment and dont have any type of hybrid system in development for the, let alot newer advanced engines??

      lol
      • 7 Years Ago
      No, it's designating it as a 'crossover' that magically improves its gas mileage.

      Problem solved.

      • 7 Years Ago
      Kill the current S80, too. It's inefficient, overpriced, and you would have to be on crack to buy one for the price of a 5-series or E-class.
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