"We started off building and selling cheap cars, but now we are changing," says Geely Automobile Holdings Chairman Li Shufu at at Tokyo press conference. Geely is the purveyor of some of the most inexpensive cars in China, and now it's looking to sell in other markets. Citing Geely's great respect for Japanese manufacturers, Li expressed a desire to collaborate with them as Geely follows the trail they blazed over a generation ago. Competition in the Chinese auto market is cutthroat, and Geely has plans to double its capacity and add assembly plants in North America and Europe, too. Their goal is to sell 1 million cars per year by 2010, quite an increase from the 175,635 units they moved last year.

[Source: Auto News - sub. req'd]