V2Green, a Seattle start up, is writing software for power companies to manage the charging of electric cars. There are not that many electric cars right now but V2Green thinks there will be between 500,000 and 1.5M by the year 2015 from companies like Tesla and Chevrolet. V2Green is currently generating revenue from a number of tests and will announce a deal with a utility later this month. The Seattle Post-Intelligencer interviewed the CEO and co-founder of V2Green, David Kaplan, about the need for and potential future of smart charing. Here are some quotes from that interview:
"The driver may simply come home, plug the car in at 6 p.m. and you just need it to have a full charge by 8 a.m. the next day ... That's a 14 hour window in which we can decide to get you an amount of electricity that may only take three, four or five hours to deliver. Our system can juggle that sort of calculation across thousands and thousands of cars to create a smooth load profile for the grid operator, so they are not experiencing power spikes or having to bring on back up sources of generation."

"I am doing this because it is a business. There is money to be made here ... It is a longer-term build business than something like a typical technology business, no question about that. But when this market kicks in, it is going to be a very significant hockey stick."

A hockey stick? OK. Now, what do you think of Kaplan's comments?

[Source: Seattle PI]


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