• Aug 21, 2007
Awesome. Yeah, that's a good word to describe the Datsun 280ZX. Apple co-founder Steve Wozniak was busy in 1982 when he made this commercial for the Z car. Not only did he have time to organize the US Festival, he was shilling cars, too. Then there was that other thing he did, involving microprocessors, but that was in flux waiting on the flop of Steve Jobs' Lisa. That wasn't so awesome. The Datsun 280ZX, on the other hand, has gone on to earn vaunted status as a classic performance car from an era when it was still common to see Volaré wagons with the fake-wood vinyl applique everywhere you went.

YouTube strikes again, with these chestnuts from the past. Dig the Chyron text, total-cheese voiceover, and we'd totally forgotten about the "We Are Driven" tagline and text move. The other spot after the jump is the one we'd pick. Nevermind the achingly terrible pseudo-Shaft disco soundtrack and the risqué undertones that aren't very cleverly hinted at, that Z looks amazing in black and gold, kind of a spin on the "Bandit" Trans Ams without the screaming hood art.

Thanks for the tip, k0an!

[Source: Macenstein]


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    • 1 Second Ago
  • 8 Comments
      • 7 Years Ago
      Good find. Datsun/Nissan have come a long way.
      • 7 Years Ago
      IIRC 'awesome' was the marketing tagline for the Z during that time, so that wouldn't have been a woz-ism.

      A cousin of mine had a 280zx turbo, but my parents had a PL510 and a 720 King Cab during those Datsun->Nissan days.
      • 7 Years Ago
      There's a Black Gold 10th Anniversary on ebay right now:
      http://tinyurl.com/2jjyev
      • 7 Years Ago
      That photo photo just screams "I'll have the duck...with the mango shalsha..."
      • 7 Years Ago
      Oh, by the way.

      He just got a speeding ticket for going 105MPH in his Prius.
      • 7 Years Ago
      Thank god we've replaced all those Volaré with the fake-wood vinyl appliqué ...

      Now we have giant SUV's with fake air-intake and carbon fiber vinyl appliqué.

      So much better... :P
      • 7 Years Ago
      Thank god we've replaced all those Volaré with the fake-wood vinyl appliqué ...

      Now we have giant SUV's with fake air-intake and carbon fiber vinyl appliqué.

      So much better... :P
        • 7 Years Ago
        My favorite was the luxo Volare wagon. The Lebaron version (the K platform one was sweet too).
        Actually for a european car fan I for some reason would love to own all the woodgrain 80's Chryslers.
        The caravan with the wood grain and the turbo, the LeBaron wagon with the turbo, the Cherokee, and of course my ultimate favorite.... The Mark Cross LeBaron convertible with the three tone leather seats.