- Aug 4, 2007
Lexus relentlessly pursues promotion with world's first all-car orchestra
The London Symphony Orchestra is teaming up with Lexus GB to perform a concert using the sound systems of 12 Lexus LS 460s. Each car will contain the music for one instrument section, and all music will be coordinated form a central digital sound desk. Concert-goers will be invited inside the LS 460 to hear the music up close and watch a video on how the performance was created It culminates in the full-blown concert-by-car-stereo. We know the LS 460 is a very nice luxury car with what is undoubtedly a killer sound system, but how tough is it to be entertained in the UK? Seriously, your average pub has a 5,000 watt sound system, and they play good music and serve food and drinks.