• Jul 25, 2007

Fiat's new diminutive retromobile is selling like proverbial hot-cakes, proving right early indications of the car's initial market popularity. With an initial run of 58,000 planned for this year, the Italian automaker has already received orders for 51,000 units from its dealers in Italy alone, and another 6,000 from France... just three weeks after the car's Italian launch and one week after debuting in France. Geez, does thing emit iPhones out its tailpipe?

To meet the surging demand, this year's production will increase from 58,000 to between 65 and 67,000 units, while subsequent years' production, originally earmarked at 120,000, will be increased to 140,000. In order to support the increased output, Fiat's plant in Tychy, Poland – where Fiat also produces the Panda supermini and upcoming Ford Ka following its launch next fall – will be considerably expanded, leapfrogging Fiat's largest Italian plant in Melfi to become the conglomorate's second largest worldwide, behind the Belo Horizonte plant in Brazil.

[Source: Automotive News - sub. req'd]



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  • 15 Comments
      • 7 Years Ago
      They'd sell until words of Fiat reliability gets out. If they end up running for more than a Honda Fit, then they won't make it that far. I'd still want to see a lot of these of the road. I welcome the Italians, regardless of their problems.
        • 7 Years Ago
        That's funny...what do YOU know of Fiat's reliability?
      • 7 Years Ago
      Man, I dig that little thing. It's geek-ready and the interior is hot.

      Wish they were be for sale in Canada, I'd take that over a stupid Cooper anytime.

      By the way, it seems to be equipped with knee airbags, can anyone confirm this? (check the pictures)
      • 7 Years Ago
      JC3, as far as I know the Ka is a Ford of Europe exclusive. It would be a bit strange Ford selling a Fiat vehicle in the states when it has its own version (even though its Fiat's underpinnings). And even if Ford USA did sell the Ka over there, it wouldn't make sense to sell the 500 in Ford dealers. I don't know how the Ka will look, but I can guess that most americans would prefer it over the 500 if both were sold side by side in Ford dealers. Fiat might just be better off entering the US maket for once and for all with a new dealer network (and with more models beside the 500) or selling the 500 alongside Mareatis and, hopefully, Alfa Romeos.
        • 7 Years Ago
        This shares parts with the future ford ka, not the current model. Ford partnered with fiat on development, which was most likely mostly done by fiat seeing as how the future ka and 500 are based of the existing panda. Also, early reviews say that the quality is good in terms of materials and fit and finish and the panda which it is based on has a good quality record.
      • 7 Years Ago
      So is this ever coming to the USA? These would sell like hotcakes!
      • 7 Years Ago
      i want email from U
      • 7 Years Ago
      It looks really cool and would sell like crazy over here.
      However, being made in Poland seems to cast serious doubts of how smart these workers are. You know those Polish jokes.
      The Mini Cooper is 100% cool inside and out and has an excellent maintenance program and backed by the great BMW.
      ALEX P(olock) think again...
      • 7 Years Ago
      This vehicle uses parts from Ford's Ka in europe.Ford should use it's connections to bring it over here.
        • 7 Years Ago
        Um, Fiat at Ford dealerships... :>
      • 7 Years Ago
      I lust for this car, moreso than the MINI Cooper, which I also adore. If only it had Japanese reliability, I would swim an ocean to get one.
      • 7 Years Ago
      So this is not coming to North America because...why?
      • 7 Years Ago
      @ChaoZ
      The 500 is made at Fiat's factory in Poland. That factory also makes the Panda, which has been on the market for a few years now and has become known for it's Japanese-beating reliability.

      @OC Rider
      It's a few thousand Euro cheaper than a Honda Fit here.
      • 7 Years Ago
      Not a fan of mini-cars like the Mini-Cooper, but dang that thing looks really nice. Something about the aesthetics just really works, and is classy. If reliability were good, I'd ponder getting that car. Looks cool.
      • 7 Years Ago
      It looks really cool and would sell like crazy over here.
      However, being made in Poland seems to cast serious doubts of how smart these workers are. You know those Polish jokes.
      The Mini Cooper is 100% cool inside and out and has an excellent maintenance program and backed by the great BMW.
      ALEX P(olock) think again...
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