First time for everything: Maserati makes profit in Q2
We're actually surprised that Maserati made money without the help of the upcoming GranTurismo touring coupe, which will most certainly help the company end up for the year as a whole after we predict it starts selling like hot cakes by the end of this month. Instead, it seems the Maserati Quattroporte Automatic had the biggest impact on the brand's bottom line, helping to improve sales nearly 40% so far this year.
With the Quattroporte Automatic appealing to a wider audience, the sexy GranTurismo on deck and a cabriolet version that's certainly in the works, Maserati's future is looking much brighter than its 17-year track record of losses would suggest.
[Source: Automotive News - sub. req'd]
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