- Jul 16, 2007
Does BMW want more babies?
BMW is expected to release its new corporate strategy later this year, and when it does, it might include expanding to swallow up some more brands. What those brands might be has not been revealed, although reports indicate that the Bavarian automaker could be looking to take over Volvo cars from Ford's rapidly disintegrating Premium Auto Group, which has also recently shed Aston Martin and may be prepared to offload Jaguar and Land Rover, as well.
Munich has had varied success with expanding its family tree. It's had seven years to recuperate from the Rover Group fiasco, and would evidently be hoping for more success along the lines of its MINI and Rolls Royce ventures.
[Source: Börsen-Zeitung via Motor Authority]