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By the Numbers: June 2007
by John Neff on Jul 3rd 2007 at 6:31PM 
NOTE: Since there were 27 selling days in June 2007 versus 26 in June 2006, the percentages below represent the change in Daily Average Sales rate for each automaker and not the change in raw number of units sold.
The biggest news coming out of the sales reports for June 2007 is the -24% pummeling taken by General Motors and its brands. Only Saab sold more on average per day than it did in 2006, with every other GM brand, including the recently risign Saturn, dropping by double-digits. There are a number of factors for this, but we suspect that General Motors actually reduced the supply of cars to rental fleets this month instead of just giving the practice lip service. If that's the case, then GM's black eye in June is not bad news so much as a required readjustment in how its cars are sold.
Elsewhere, the Japanese 3 of Toyota, Honda and Nissan were all up, with Nissan North America posting an 18.2% improvement in its Daily Average Sales rate last month thanks to the new Altima and G-Sedan, among others.
We're sure you're wondering about Ford Motor Company. It continued its steady decline in sales, although Lincoln was a major bright spot, posting a 25.2% gain thanks to the MKX and MKZ. Chrysler, meanwhile, was again buoyed by Jeep, which rose about 15% last month and offset slower sales at Chrysler and Dodge.
The rest of the numbers for June 2007 have been compiled for you below. Enjoy.
Biggest Winner
Saab
27.5% at 4,361 (6/06: 3,295)
Biggest Loser
Jaguar
–37% at 1,410 (6/06: 2,160)
BRANDS
Acura6.9% at 16,766 (6/06: 15,107)
Audi–6.7% at 7,789 (6/06: 8,039)
BMW.5% at 25,220 (6/06: 24,179)
Buick–33% at 16,519 (6/06: 23,738)
Cadillac–31.1% at 16,647 (6/06: 23,265)
Chevrolet–26.2% at 186,474 (6/06: 243,353)
Chrysler–12% at 47,658 (6/06: 51,986)
Dodge–9% at 91,089 (6/06: 96,485)
Ford–13% at 204,303 (6/06: 226,250)
GMC–18.2% at 40,457 (6/06: 47,604)
Honda7.4% at 124,169 (6/06: 111,342)
HUMMER–13.4% at 5,093 (6/06: 5,661)
Hyundai6.8% at 49,368 (6/06: 44,508)
Infiniti9.3% at 10,558 (6/06: 9,300)
Isuzu–19.6% at 1,380 (6/06: 1,652)
Jaguar–37% at 1,410 (6/06: 2,160)
Jeep15% at 44,600 (6/06: 37,475)
Land Rover4.1% at 4,160 (6/06: 3,847)
Lexus0.4% at 28,869 (6/06: 27,686)
Lincoln25.2% at 12,494 (6/06: 9,610)
Mazda4.6% at 25,761 (6/06: 23,727)
Mercedes–9.3% at 19,589 (6/06: 20,802)
Mercury–9.5% at 15,660 (6/06: 16,670)
MINI13% at 4,174 (6/06: 3,556)
Mitsubishi25.3% at 13,014 (6/06: 10,004)
Nissan19.4% at 81,655 (6/06: 65,854)
Pontiac–21.1% at 33,683 (6/06: 41,115)
Porsche9.6% at 3,267 (6/06: 2,871)
Saab27.5% at 4,361 (6/06: 3,295)
Saturn–12.2% at 21,686 (6/06: 23,790)
Subaru–10.8% at 17,108 (6/06: 18,476)
Suzuki4.5% at 10,325 (6/06: 9,516)
Toyota6.9% at 216,870 (6/06: 195,332)
Volkswagen10.7% at 23,137 (6/06: 20,121)
Volvo–15.2% at 9,572 (6/06: 10,867)
Not Yet Reported
Kia
COMPANIES
BMW Group2.0% at 29,394 (6/06: 27,735)
Chrysler Group–5% at 183,347 (6/06: 185,946)
Ford Motor Co–11.5% at 247,599 (6/06: 269,404)
General Motors–24% at 326,300 (6/06: 413,473)
Honda America7.3% at 140,935 (6/06: 126,449)
Nissan North America18.2% at 92,213 (6/06: 75,154)
Toyota Motor Co.6.1% at 245,739 (6/06: 223,018)
The biggest news coming out of the sales reports for June 2007 is the -24% pummeling taken by General Motors and its brands. Only Saab sold more on average per day than it did in 2006, with every other GM brand, including the recently risign Saturn, dropping by double-digits. There are a number of factors for this, but we suspect that General Motors actually reduced the supply of cars to rental fleets this month instead of just giving the practice lip service. If that's the case, then GM's black eye in June is not bad news so much as a required readjustment in how its cars are sold. Elsewhere, the Japanese 3 of Toyota, Honda and Nissan were all up, with Nissan North America posting an 18.2% improvement in its Daily Average Sales rate last month thanks to the new Altima and G-Sedan, among others.
We're sure you're wondering about Ford Motor Company. It continued its steady decline in sales, although Lincoln was a major bright spot, posting a 25.2% gain thanks to the MKX and MKZ. Chrysler, meanwhile, was again buoyed by Jeep, which rose about 15% last month and offset slower sales at Chrysler and Dodge.
The rest of the numbers for June 2007 have been compiled for you below. Enjoy.
Biggest Winner
Saab
27.5% at 4,361 (6/06: 3,295)Biggest Loser
Jaguar
–37% at 1,410 (6/06: 2,160)BRANDS
Acura
6.9% at 16,766 (6/06: 15,107)Audi
–6.7% at 7,789 (6/06: 8,039)BMW
.5% at 25,220 (6/06: 24,179)Buick
–33% at 16,519 (6/06: 23,738)Cadillac
–31.1% at 16,647 (6/06: 23,265)Chevrolet
–26.2% at 186,474 (6/06: 243,353)Chrysler
–12% at 47,658 (6/06: 51,986)Dodge
–9% at 91,089 (6/06: 96,485)Ford
–13% at 204,303 (6/06: 226,250)GMC
–18.2% at 40,457 (6/06: 47,604)Honda
7.4% at 124,169 (6/06: 111,342)HUMMER
–13.4% at 5,093 (6/06: 5,661)Hyundai
6.8% at 49,368 (6/06: 44,508)Infiniti
9.3% at 10,558 (6/06: 9,300)Isuzu
–19.6% at 1,380 (6/06: 1,652)Jaguar
–37% at 1,410 (6/06: 2,160)Jeep
15% at 44,600 (6/06: 37,475)Land Rover
4.1% at 4,160 (6/06: 3,847)Lexus
0.4% at 28,869 (6/06: 27,686)Lincoln
25.2% at 12,494 (6/06: 9,610)Mazda
4.6% at 25,761 (6/06: 23,727)Mercedes
–9.3% at 19,589 (6/06: 20,802)Mercury
–9.5% at 15,660 (6/06: 16,670)MINI
13% at 4,174 (6/06: 3,556)Mitsubishi
25.3% at 13,014 (6/06: 10,004)Nissan
19.4% at 81,655 (6/06: 65,854)Pontiac
–21.1% at 33,683 (6/06: 41,115)Porsche
9.6% at 3,267 (6/06: 2,871)Saab
27.5% at 4,361 (6/06: 3,295)Saturn
–12.2% at 21,686 (6/06: 23,790)Subaru
–10.8% at 17,108 (6/06: 18,476)Suzuki
4.5% at 10,325 (6/06: 9,516)Toyota
6.9% at 216,870 (6/06: 195,332)Volkswagen
10.7% at 23,137 (6/06: 20,121)Volvo
–15.2% at 9,572 (6/06: 10,867)Not Yet Reported
Kia
COMPANIES
BMW Group
2.0% at 29,394 (6/06: 27,735)Chrysler Group
–5% at 183,347 (6/06: 185,946)Ford Motor Co
–11.5% at 247,599 (6/06: 269,404)General Motors
–24% at 326,300 (6/06: 413,473)Honda America
7.3% at 140,935 (6/06: 126,449)Nissan North America
18.2% at 92,213 (6/06: 75,154)Toyota Motor Co.
6.1% at 245,739 (6/06: 223,018)
Reader Comments (Page 1 of 4)
Petey 6:40PM (7/03/2007)
Why are Saturn sales off so much (-12%)... they have good product out now.
Reply
Viv 6:53PM (7/03/2007)
That might also be part of the reduction of the rental fleet. If you notice in Enterprise lots there used to be a lot of Auras.
Manny34 7:12PM (7/03/2007)
Acura outsold both Buick and Cadillac (31% decline!!) for the first time ever, i think, and it is going to be very difficult to redress the Buick decline, Cadillac can be turned around but Buick seems to be going the way of Oldsmobile.
Mattlach 9:22AM (7/05/2007)
@Viv.
I don't know though. I have never seen a rental Saturn. I usually get Chevy's and Pontiacs.
Then again until recently I had never seen a rental Volvo in this country, until I got the new S40 for a week.
Soo much nicer than being stuck with a Grand Prix.
whofan 6:43PM (7/03/2007)
Jaguar is dead! What a shame.
Reply
whofan 6:45PM (7/03/2007)
How can Nissan jump so much? Their cars are butt ugly.
Reply
Drewboy 7:08PM (7/03/2007)
Oh I wouldn't say that. I quite like the rear end of the new Altima.
Petey 7:00PM (7/03/2007)
This is nuts.. Jeep is pushing 45k units while Mazda, with all their zoom zoom hype, is struggling to move 25k units. Although, Mazdas are very popular in Canada... esp. the 3.
Reply
That One Person 6:14PM (7/04/2007)
From what I understand, Mazda is far from struggling. Just like Honda, Mazda is a smaller company. Jeep is an obviously bigger company. It doesnt matter how many cars they sell, just as long as they make money. I doubt Mazda will ever be as big as Toyota.
MasterTech 7:04PM (7/03/2007)
America should tax all imports +10%. Imports assembled in America and domestic brands assembled beyond our borders should recieve a +5% tax. The money made from the tax should be used to establish world class puplic transportation. Otherwise, the domestics won't survive the next decades Chinese invasion. If the Big 3 go under along with their suppliers it will mean a complete economic collapse. Over 3,000,000 middle income workers will hit the umemployment lines and an economic depression like that of the 1930's will occur. SOME PEOPLE DON'T SEE THIS COMMING, THEY PREFER TO DRIVE A TRENDY IMPORT!
Reply
Jordan 2:19AM (7/04/2007)
Good analasys, I have been saying this for years. Any smart country with a sound economic plan puts on a Protective Tariff, to keep its industry running.
FOr heaven's sake the damn Japanese, do this. THey have pretty much a closed auto market, only allowing their domestic brands to thrive.
I also think that forign companies producing products in the US (ie: Toyota, Honda, MB) should be subject to the UAW like the big three. (Eventhough I think the union is full of crooks, if the big 3 has to comply with them, so should others). I'd be fine with no union, for any auto maker though :)
Craig 7:36PM (7/03/2007)
This is sarcasm, right? Do you really think a 5% tax on a Civic or Camry is going to get people out of them and into Cobalt or a Malibu? Use the taxes to build public transportation? So make it so no one needs cars. That helps the domestics a lot. I feel like a doofus arguing this. It's a joke, right?
... 7:52PM (7/03/2007)
thats just dumb, the auto companies shouldn't be given handicaps. and as for public transportation, nobody likes buses, its just awkward
bw 8:41PM (7/03/2007)
You're an idiot '...' many people use and love buses in metropolitan areas.
Billy C. 10:50PM (7/03/2007)
MasterTech - Your comments are totally ridiculous and cannot be substantiated. Grow up! The world is changing.
CheezeDog 3:23AM (7/04/2007)
Its not going to work when the fine quality domestic manufacture IS honda Accords and Toyota Corollias!
obie 9:39PM (7/04/2007)
Billy C.--are MasterTech's comments totally ridiculous and outdated? Why should american car companies be forced to cut american employees because the imports are allowed to enjoy a completely free market in the U.S.? Japan, btw, is pretty much closed off to american competition, so I don't see why its somehow "good for our market" to have the japanese companies coming in and making a fortune while our american companies downsize and take huge losses.
And why not use the money for public transportation? Our systems are terrible in comparison with most european countries, and cities are being forced to cut back on the bus systems due to lack of funding. So before people go saying that public transportation doesn't matter, at least think of the people that can't afford a car, new or used, and have to use public transportation to survive. Just something to think about...
Mattlach 9:36AM (7/05/2007)
It is sad that public transportation is not well established across the country. There are many places it is though.
I live in Boston and around here public transportation is great, (apart fromt he fact that it stops running too early). NYC has a great system too.
The problem of public transportation seems to be less of one of availability and more of one of stigma though.
In Boston and NYC this is not an issue, but in many smaller towns (like where I used to live in Providence) it was seen as being degrading to take the bus. Only poor people who couldn't afford cars would do it.
We need a major attitude change in the country if public transportation is going to work.
Now to your next point:
Protectionishm has never worked, and never will work. The only thing that will improve the big three is to subject them to foreign competition so that they improve their products. If they can't keep up, then they deserve to go out of business.
Our country won't collapse if they do. Sure, things will be less fun for a decade or two in places such as Michigan, but in the long term it will serve as a redistribution of rtesources, and american comapnies will have the resources and people to work on things we can do better than cars.
besides, the fact that assembly line workers are making about $30 /hr (over $60k/yr) is absolutely insane considering they are only marginally more skilled than burger flippers making minimum wage. The market could really use this adjustment back to more sane wages for unskilled labor. This (along with union pension plans) is really what is killing the industry. The unions are killing the U.S. auto industry, not foreign competition.
rip 11:13PM (7/05/2007)
How about this idea instead?
Build a better product.
Why should 280 million Americans suffer for the 3 million that create inferior products?
Should I also subsidize the maker of "rotting sewage" scented candles just because it is an American company that employees some Americans?
If you create a world class product, it doesn't need any protectionist tariffs. For example, the technology sector. Apple, Microsoft, Cisco, Intel, etc. dominate.
Debbie 12:46PM (7/11/2007)
I totally agree with your comments. We need to give people a true reason to look at the total value to our American economy by purchasing an American auto.