As fuel prices rise and environmental awareness spreads, fuel economy - which has always been a priority to a consumer - has gradually risen to the top of the priority list like cream in old milk. Ford isn't pushing its popular F-150 or Mustang as much anymore. Instead, they're touting the facelifted Focus and Escape as competitive gas-misers. GM is shouting to the rooftops that its line of passenger cars are the greatest things since sliced cheese because of their fuel economy.

The thing is, are we buying it? The reason Ford had so many Mustang and F-150 ads is because they were their most popular models. Now that their sales numbers are dropping like loogies from an overpass, we go to the new Focus that looks like a duck after an accident? I don't know if that's going to work. And the Chevy Impala, whose 3.9L V6 shuts of half its cylinders once in a while, but won't make a lick of difference if you're a little heavy-footed. Yes, both companies are working really hard to turn their businesses around, but in the meantime, we're buying Hondas and Toyotas.

And Ford - you really should have put that new focus on the C-platform. When you're designing a car, think about what you would want to buy, not what a committee wants to sell. That way, when we see your commercials, we won't laugh quite as loud when you say, "Ford is helping you lead a fuller life."


[Source: AutoWeek]

I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • From Our Partners

    You May Like
    Links by Zergnet
    Share This Photo X