Porsche exec says "No" to baby Cayenne, again

According to our friends over at Motor Authority, Porsche exec Wendelin Wiedeking has officially denied the development of a cute 'ute designed to slot in below the Cayenne. This news is contrary to last month's report from Autobild that Porsche intended to share a platform with the upcoming Audi A5 and Volkswagen Tiguan, dubbing the stillborn model the "Roxster." This most recent news confirms another story reported back in May.
Wiedeking used his opportunity at the podium today to dispel the rumor and to hype the upcoming sports sedan, the Panamera. However, no word from Wiedeking about a successor to the 928 that could conceivably share a platform with the front-engine, four-door sports car.
[Source: Motor Authority]











Reader Comments (Page 1 of 1)
donavin 11:31AM (6/27/2007)
GOOD!
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bmoredlj 1:09PM (6/27/2007)
If Porsche really wants to do full line, it'll need more than one 4x4, and a "Cayennette" would help steer X3/RDX/LR2 customers Porsche's way. But I see the logic in waiting to see how the Panamera does before trying anything else.
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Peter 5:14PM (6/27/2007)
> Unfortunately water-cooling is needed now to meet the
> strict California emission standards. and that is Porsche
> country! If Porsche was so stringent on it's image, it
> would of not allowed for water cooling engines
Exactly the point. If they'd been so stringent on their image as you demand, they would be ancient history by now. Instead they've become the world's most profitable car maker. Hard to argue with that...
aSHIRTandTIEguy 1:43PM (6/27/2007)
Come on Porsche! For the American market, do it...
A Porsche pick-up truck... Come on... I want to go in the 'Ring and use a Porsche sedan also!!! I only have to wait until 2009 to do that? Wait... wait for it! Why not a Porsche Sports car? What's that??? Never heard of those things.. Have you?
Porsche should scrap their line up and become "Jeep". Hell maybe, JEEP should release their own "Jeep SRT-10 Viper". That sounds very right!
Enough with this line-up expansion by every auto maker. Jaguar and Buick are the only intelligent brands. Jaguar did not release a SUV/CUV or anything. Buick got rid of the Terraza (because Oldsmobile buyers had to buy another upscale market mini-van. At least it was not a Cadillac Terraza). And Buick has reduced their brand to be very well positioned in the market. Pontiac also.
But the Germans wanting SUV profits is not very proper. just as Japanese wanting super car profits. Ain't gonna happen. Kinda like American's introducing a line-up of sub-compact diesel cars. Yeah, everyone think American Engineering when they want a Sub-compact 100 MPG car.
Just as much as people think SUV/CUV for Porsche. Why even bother with a low end Porsche? VW is gonna have enough competition and Porsche is only gonna step on it's own toes and VW's toes more!
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Peter 2:06PM (6/27/2007)
Hmm, Jaguar's losing about 700 million a yearb while Porsche is in the process of taking over one of the world's largest car makers. Wonder why that is...
aSHIRTandTIEguy 2:23PM (6/27/2007)
CAUSE they sold their soul to the Devil! The Porsche SUV was a money grab; its goal was to grab those massive SUV profits. That market was created by the Explorer and Cherokee. The Toyota FJ, and other models did not create a mass market, and Porsche is just grabbing all the cash like a vacuum. Wonderful business move but it is as wanted as much as the Jeep Compass!
And besides Porsche is taking over VW. It's not like Porsche is taking over Toyota! Many blunders at VW such as the Touareg, Pheaton, Bugatti Vernon 16.4, late to market Golf/GTI/Jetta/GLI, horrible customer service and poor reliability have caused VW to be in such a precarious position. Porsche is rescuing VW or else an international company would have been ready as GM was with Opel.
Ford, Very smart. The GT was around for 3 years not indefinitely which would of been a burden. Leaves Ford money to create the Fusion/Milan/MKZ/Edge/MKX/CX-7/CX-9 and whatever else car is made on that platform. VW made the Pheaton a permanent model in the line-up Why? They have sold 25,000 of this fine Automobile and also sell the Bugatti at a $5 million loss per car.
Jaguar magically will never seem to die. :S Lets not get side tracked here. You’re applauding more Porsche trucks and diluting the Porsche brand?
Peter 2:51PM (6/27/2007)
I'm a Porsche guy but wouldn't be caught dead in a SUV (or a Porsche with watercooling for that matter). But that's besides the point. Obviously these vehicles are wanted, or they wouldn't sell. And they sell at very healthy profit, meaning rent and food on the table for tens of thousands of people, so more power to them. Maybe your perspective is a bit skewed by the situation in the US, but while VW has some problems with profitability, it's not doing all that bad in the rest of the world. Nothing proper management shouldn't be able to fix, and Porsche doesn't seem to be the worst address for that (Touareg a blunder? What?)
Oh, and GM taking over Opel? That was about 80 years ago...
aSHIRTandTIEguy 3:18PM (6/27/2007)
I am not skewed to the American vision of the world. Not at all. American is some distant exotic country from where I live. Well America is about 75 km's from my home but you'd think you were in Europe with the decisions, mentality and lifestyle here. I am a liberal and live in Canada, well Quebec. You thought cars were bad where you live? Here it's anything 4 cylinder from Japan/Korea/ German, and the odd American automobile.
Unfortunately water-cooling is needed now to meet the strict California emission standards. and that is Porsche country! If Porsche was so stringent on it's image, it would of not allowed for water cooling engines, an SUV and possible CUV. This seems to be acceptable brand dilution for them and it should not be!
GM did take over Opel long ago, but there is much to be learnt from that. Germans do not want more outside ownership of their nation. And German laws had to be modified to accommodate the purchase of VE by Porsche. As well the VW Touareg and Infinity QX56, those two models and are the bottom of the bottom in reliability. Makes the Plymouth Reliant look like a Honda Accord/Toyota Camry.
A neighbour of mine who has plenty of money to burn, has had both VW Touareg, and Infinity QX56 said how bad they were for reliability, and traded in for a GMC Envoy Denalli. AND also that 457 HP, 3.6 Litre, 911 Turbo convertible paid over $200,000 got rid of it since it was too costly in ownership/repairs/ and an annoyance.
Sounded like thunder when it drove by. Traded that in for a 4.2 litre V8 Audi RS4, sounds like thunder when that drives past also.
Moral of the story, a Porsche SUV is like a Jeep Viper. Should never happen! Or be though of!
Peter 5:15PM (6/27/2007)
> Unfortunately water-cooling is needed now to meet the
> strict California emission standards. and that is Porsche
> country! If Porsche was so stringent on it's image, it
> would of not allowed for water cooling engines
Exactly the point. If they'd been so stringent on their image as you demand, they would be ancient history by now. Instead they've become the world's most profitable car maker. Hard to argue with that...
aSHIRTandTIEguy 5:33PM (6/27/2007)
Dude your against water cooling not me! I don't mind if they water cool engine as long as they meet and exceed the strict emissions standards. It's SUV's and CUV's that should not be produced by European manufactures! And thus you are validating my argument.
Peter 6:12PM (6/27/2007)
Yes I am. But they couldn't live off people like me. So go ahead, dilute the image, make business. That's their job and they're doing a great one.
aSHIRTandTIEguy 9:57AM (6/28/2007)
Dude you really gotta be joking me?
I don't want Porsche SUV's and you say more power to them. Then you complain about water-cooling to satisfy strict emissions standards and you gripe that I support brand dilution because that does not bother me?
Porsche is not a volume corporation thus, you as a customer keeping a car for two years and returning the car with a 10,000$ loss is how they make most for their cash flow! They don't want a person to "purchase" and keep it for 25 years, just rent it, then another and another keep a constant cash flow.
Manufactures would want 100% of cars to be rented and then, resold as pre-owned. This would maximize cash inlet. Afterwards a third owner, a youth that would enjoy his first car and then sold off as a winter beater.
Selling a car once is not profitable Porsche is looking for customers like you. Trade in anything and pay the bank finance rate whatever it may be to sustain their business. Not much profit to be made on the car. Lots of money to be made on financing the vehicle.
Ferrari Montreal: buy a used Ferrari for $10,000 down finance the rest. At the end of summer return the car and you get your check back. Minus the financing on the car for the past 60 days and a $2,500 oil change.
Nick 3:34PM (6/27/2007)
Now, if they'll only say "no" to the Cayenne, period.
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Dave 6:47PM (6/28/2007)
I CAN'T BELIEVE WE ARE STILL ARGUING OVER THE FACT THAT PORSCHE HAS AN SUV!
How long has the Cayenne been around now?
Get over it people. If you don't like it then don't buy it. Just keep in mind that the Cayenne is HELPING Porsche develop cooler sports cars.
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