The first thing I thought when I saw the Sustainable Distribution website was, "Why didn't we think of that?" I'm talking about the three-green-light traffic light
, which would've been good for the upcoming redesign of our little blog here. Aside from a nice graphic, Sustainable Distribution has the idea to make the activities of the UK's Freight Transport Association more green. There's not a whole lot there right now, but the announcement for the site promises "blogs from senior FTA staff, as well as examples of corporate social responsibility by its members." And FTA's strategic policy and campaign manager Jo Ingham said that, "We will be using the new website to promote examples of how our members can improve their sustainability, as well as cutting business costs at the same time." So if you're into greenwashing (surrounded by perhaps some actual greening), this is a site for you.