Chrysler execs admit Sebring and Nitro are misses
In response, Chrysler says it is moving fast to fix its own internal development process so that it can better project what customers want and expect from their vehicles a few years down the road. It seems the current system is good at matching what competitors are offering now, but produces vehicles that arrive on the market behind the curve in terms of design, quality and interiors.
We've certainly panned the Sebring for its design, both exterior and interior, as well as its uncompetitive engine lineup, and we've read the comments slamming the Nitro that Dodge has provided for our Sweepstakes, which, by the way, you can click here to enter (hey, it's free!). We're perplexed as to how the Jeep Compass and Dodge Avenger were never mentioned in this litany of Chrysler misses, though one also has to recognize the company's current successes, including the new Jeep Wrangler that's selling like crazy right now.It's unfortunate for Chrysler that the company couldn't have addressed all these problems quickly and quietly, as the leaked transcript will surely not help the rate at which Chrysler dealers are moving these vehicles of their lots.
[Source: The Detroit News]
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