Honda applies Type R brand to child safety
In Japan, Honda markets a line of child safety seats through its dealer network, and today comes word that the automaker's going to leverage its well-known "Type R" brand for a limited-edition kiddie seat. Limited to just 300 units, the seat, as you would likely expect, is done in black and red. The main seating surface is covered in a perforated red fabric, while the side bolsters use a black suede-type material. An embroidered Type R logo is featured prominently across the top. The exclusivity comes at a steep price: ¥44,100 ($366 USD). The regular version of the seat it's based on goes for just ¥13,650 ($113 USD) by comparison.
[Source: Honda via Carview]
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