Ford swag bag promotes Escape's eco-friendly fabrics
All too often, people get hung up in powertrain technology debates when thinking of ways to "green" the automobile. The total solution goes deeper than that. Moves like this by Ford, as well as other innovative programs like Honda's planned use of bio-fabrics, could prove to be very important over the long term, albeit in different ways, if they'e widely adopted. Assuming the alternatives are as comfortable as regular fabric seats, then it should be a pretty easy sell for the consumer.
The attached gallery has a close-up of the fabric itself, and the explanation behind it on the tag affixed to the tote.
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