Filed under: SEMA, Lexus, Toyota
SEMA cometh: Toyota bringing two new models, Lexus gets pimped
Toyota is taking its position as the official vehicle manufacturer of SEMA 2007 seriously. So seriously that the automaker is using the aftermarket showcase as the backdrop for two new Toyota vehicle world premieres. The massive factory displays at the show already indicate how seriously the automakers take it, but a double world premiere still strikes us as a pretty big deal . One of the two could well be the new Matrix, which is due in the Spring of 2008, and should look right at home on the show floor modded to the gills. As for the other debut, your guess is as good as ours, and as our friends at Winding Road point out, the debuts could also be special package versions of existing vehicles. There's plenty of time for information leaks to spring from the Toyota mothership between now and October, so the speculation is sure to continue.
Lexus is also headed onto the SEMA floor for the first time in an official capacity this year, so expect to see some extensively pimped-out sleds wearing the "L" on the grille. We'll be there to bring it all to you as it happens.
[Source: SEMA via Winding Road]
Reader Comments (Page 1 of 1)
stefan 10:58AM (4/27/2007)
i hope the second one is a new celica or mr 2.
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djSyndrome 10:59AM (4/27/2007)
The other debut could be the Corolla - it's due out around the same time as the Matrix.
Then again, it could also be the Sequoia, which is long overdue for a redesign.
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Ryan 11:09AM (4/27/2007)
@1 I wouldn't hold your breath on either of them.... Toyota is banking on the Scion tC taking the reigns in America for the Celica and if Toyota wanted the MR2 around, they wouldn't have cancelled it two years ago.
I look for it to be the Corolla...
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Adam 11:32AM (4/27/2007)
I am wondering if it is the replacement Supra.
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Evotec 11:47AM (4/27/2007)
current toyotas are sluggish,we need the new Supra!
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Esprit bird 12:14PM (4/27/2007)
With todays current tech and Toyota's ability to get good MPG i would love to see a 400+ HP Supra get 24 mpg =D
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Alex Nunez 2:26PM (4/27/2007)
It's the CHiL, a Camry Hybrid Limited Toyota did up for last year's SEMA.
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alex 3:35PM (4/27/2007)
that CHiL has a "PUG" face so ugly not even a mother would love. I bet all the bondo is still wet on the front bumper. i prefer the stock SE bumper
I think they are going to introduce the new Corolla
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Lexus IS-F 4:12PM (4/27/2007)
Can't wait to see Lexus produce the IS-F.
Lexus 'IS-F' Forums
http://www.lexusf.com
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conor 4:28PM (4/27/2007)
God I hope it's that rwd Corolla they were talking about earlier.
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clexus 6:03PM (4/27/2007)
anyone know what car is in the pictuer? the blue toyota?
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stefan 6:37PM (4/27/2007)
it's a camry.
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turbo101 5:07AM (5/07/2007)
i vote for SUPRA!!! toyota is best!! all its need some coupes and more sports cars!! comeON TRD LINE MODELS nissan,acura,benz is DONEE!! u can do it!!! lol
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PimpedOutCars 11:35AM (5/03/2008)
Man I hate waiting for the shows to come out. Can't wait to see the Lexus.
http://www.PimpedOutCars.net
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