For now, though, Round 1 goes to Toyota. Round 2 is just underway.
With the first quarter of 2007 in the books, Toyota has emerged as the world's top auto seller -- for the time being, at least. The Japanese giant beat GM on the global level for the first time ever, selling 2.348 million cars to the General's 2.26 million. This story is far from over, however, as we fully expect the next three quarters to turn in to a full-fledged slugfest between the two automakers.Toyota will continue to do what it's been doing and GM's global product renaissance will likewise continue to see more new and/or improved vehicles enter the marketplace around the world. Stay tuned.