• Apr 24, 2007
Could this be the B segment car that Alan Mulally obliquely referred to between Shrub jokes during his NYIAS keynote? What we have here is a Mazda Versia, a JDM car that Ford may be considering bringing to the US. That'd explain it tooling around the Dearborn area, and it looks like it was snagged in California a while ago, too. It'd slot nicely under the Focus and inject some new life into small cars at Ford. We're thinking that the "I made it myself" bodywork of this mule is not an attempt to appeal to the bodykit and bewinged crowd, and just hastily assembled for engineering tests. Powered by a 1.6-liter four cylinder, fuel economy should be solidly in the 30s, while the Mazda roots at least hold the potential that it'll run with the Honda Fit. That's our hope, anyway -- because the worst case scenario has it recalling the Aspire.
[Source: Popular Mechanics]


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  • 14 Comments
      • 7 Years Ago
      people are critizing how it looks and its a mule... how is pointing that out lacking substance?

      anyways, ford has promised a b-car made specifically for north america. some people have even seen it at the ford model preview way back when. it supposedly wont look european or japanese, word on the street is its a looker. we will just have to wait and see. i hope they put a turbo in a 2200 lbs car, i wouldnt even care that its fwd, would still be a blast to drive.

      • 7 Years Ago
      I guess some of you commenting folks above don't know what autoblog.com means when they refer to something as a "mule".
      • 7 Years Ago
      Hopefully this will go to Ford, and Mazda will still bring the '2 here.
      • 7 Years Ago
      with all the [forgive me] cute ultra-mini cars both in the EU & Asia why would they even think about that car? The Nissan [Jikoo & Figaro] & New Fiat 500 come to mind in this segment, OR its only been 8 years what about the FORD O21c???? Why is it the suits at the big 2.5 INSIST on making small ugly cars & saying they can't make money on them?
      • 7 Years Ago
      That's a pretty bad hood gap, even for a Ford.
      • 7 Years Ago
      I think it comes down to money. Yes the European offerings seem to be superior to the vehicles from Asia. But in the same respect I think it probably costs a lot more to produce those European cars, thereby further cutting into the low profits of small cars in the USA. I have been waiting for a reason to get back onto a Ford car lot and drive something from an American brand. But quite honestly, the Honda Fit is an excellent vehicle so the bar is set pretty high for Ford. I just hope they can reach it.
      • 7 Years Ago
      I'm thinking this is one of the "other" small cars said to be coming along with the fiesta. That or absolutely nothing worthwhile.
      • 7 Years Ago

      Perhaps the European Fiesta is the better choice as a Fit competitor.
      • 7 Years Ago
      C McFeeny, get off your high horse and offer up a comment with some substance, otherwise you're no better than those who don't know what a mule is.....
      • 7 Years Ago
      pretty bland isn't it. It will be even blander when Ford "Americanizes" it. They still don't get it. In a statement about the global B car they said Americans want a plain entry level look to their small cars. No, Dealers want that so they can sell more expensive, larger ,option loaded cars. Ford needs to stop listening to the guys in the white leather shoes for a while.
      • 7 Years Ago
      Some people on here just cant be pleased by what Ford does. It's truly amazing.

      They are finally bringing a B-car here and everyone bitches. I would love a Fiesta too but it honestly doesnt look any more "sporty" then this thing does...unless it's one of the "sport" versions they sell. Have any of you seen a Fiesta in person? I have. I have seen two Fiestas running around Dearborn. And while it looks good, it just doesnt exactly scream "I'm hot".
      • 7 Years Ago
      Maybe it's a Toyota Echo that just got in an accident...
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