Bentley Brooklands sells out
If you have at least $330,000 to spend on your next new car, and you've got an eye on the new Bentley Brooklands, you'd better get your order in before they're all gone. The first 140 are already spoken for, which equates to the first year of production. Any new orders will have to wait two years before the order is filled.
Production of the 530hp ultraluxury vehicle will only hit 550 units during its three-year run, and the Brooklands will most certainly meet that quota. Bentley marketing director Stuart McCullough told BusinessWeek that the incredibly low production volume of the Brooklands is due in part to the hundreds of different options available for the mega-coupe. It should also be noted that the painstaking task of creating the car itself is time-consuming, yet another reason the overall production run will be a low number. Remember that each Brooklands begins life as one of Bentley's Azure convertibles, to which the hard roof is then hand-welded. In any case, the amazing degree to which the cars can be personalized (most Bentleys roll out of the factory with around $30,000 - $50,000 of customization...some with much, much more) will likely ensure that no two Brooklands will ever be alike. We're not experts, but we get the feeling these 550 Bentleys will probably never depreciate much, unless, of course, Eddie Griffin takes the wheel...
[Source: BusinessWeek via coolbrit.net]
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