- Mar 25, 2007
TAG Heuer counts down to Baselworld with new car watches
While we enjoy reporting from car shows the world over, Baselworld remains the one main show for watches, and with the 2007 exposition coming up, you know what that means: new driving watches. We featured the Carrera in our Top 10 list, citing TAG's unsurpassed reputation and history in crafting sports cars for your wrist, and for the first time, the Swiss watchmaker has offered a glimpse at their new releases in advance of the Baselworld show.
Along with a couple of new variations on the Aquaracer sailing watches, TAG Heuer is unveiling three new driving watches: the revamped Formula 1, a special-edition Monaco, and the SLR for Mercedes-Benz. We brought you the news on the stunning SLR chrono back last month, details of which you can check out by clicking here. Meanwhile, the TAG Heuer Formula 1 has been "reinterpreted" with a freshened design dominated by a titanium-carbide-coated bezel with brushed-steel raised numbers. The watch worn by defending world champion Fernando Alonso is available with a rubber or steel strap, with a choice of black, red or white dial; the chronograph with orange, red, silver or black dials.
While the Formula 1 is a decidedly modern design, TAG Heuer is not forgetting its rich history, either. In tribute to Hollywood's racing hero Steve McQueen, TAG is taking the wraps off a special edition of the iconic Monaco wristwatch he wore in the cult classic, Le Mans. This limited edition has been spruced up with a black dial featuring the Gulf livery that adorned the Porsche 917K he drove in the film, complete with baby-blue and orange racing stripes. The matching black alligator strap is also highlighted by contrasting orange stitching.
The new watches present yet further compelling cases to the many motoring enthusiasts whose appreciation of automotive design and craftsmanship carry over to their appreciation of timepieces as well.
[Source: TAG Heuer via Gizmag]