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Here in Chicago this morning Toyota unveiled the redesigned 2008 Highlander with the mantra Bigger! Wider! Safer! As you might imagine, the new crossover is larger in all dimensions, with a more powerful 3.5L V6 now cranking out 270 hp, 55hp more than the old one. It is still based on the Camry platform, although now it's the most recent edition, which is three inches longer and four inches wider. The ground clearance is also increased by and inch and the wheelbase gets three extra inches. As for the new styling, if you squint you can see a passing resemblance in the front end to the new 2007 Tundra.
The biggest emphasis though was on safety. All Highlanders now have side curtain airbags for all three rows of seats as well as a knee bag for the driver. All will also get ABS, traction control, brake assist and stability control. The front end of the vehicle has special crush zones built in so that the next time you run over a pedestrian they have a slightly better chance of survival. In addition, the two upper trim levels get a rear facing video camera with a dedicated display that's not shared with the navigation system. The Toyota press release is after the jump with more details, and information on the new Highlander Hybrid and it's EV-only mode is over on AutoBlogGreen.
[Source: Toyota]
PRESS RELEASE:
Toyota Launches 2008 Highlander And Highlander Hybrid At The 2007 Chicago Auto Show
February 7, 2007 – Chicago - Toyota Motor Sales (TMS), USA, Inc., unveiled the all-new next-generation Highlander and Highlander Hybrid mid-size sport utility vehicles (SUV) at a press conference today at the 2007 Chicago Auto Show.
"Highlander holds a unique distinction within the Toyota brand and within the industry," said Don Esmond, TMS senior vice president, automotive operations. "Along with the 4Runner and the FJ Cruiser, it anchors one of the industry's only three-vehicle, mid-size SUV line-ups. Equally important, along with Prius and Camry Hybrid, it is a key component in the industry's only three-vehicle hybrid strategy."
The 2008 Highlander is significantly larger, roomier and more powerful than the vehicle it replaces. Yet its fuel efficiency will be virtually unchanged. It is noticeably quieter, smarter, with improved versatility and ride comfort. It will offer the highest level of standard safety equipment in a segment where safety is at the top of purchase considerations. And, it's all wrapped in a package designed for buyers who want to stand out and make a statement.
Highlander will have no equal to its comprehensive list of standard safety features. It will provide a segment-leading total of seven airbags, including a driver's knee airbag and roll-sensing side curtain airbags for all three rows.
As with all Toyota SUVs for the last three years, Highlander will provide Toyota's STAR safety system, featuring:
• anti-lock brakes,
• traction control,
• electronic brake-force distribution,
• brake assist,
• and for the first time, enhanced vehicle stability control,
• with electronic power steering.
On all models except the base models, it will provide a stand-alone backup camera with a multi-information screen, not tied to a navigation system. And, Highlander will have the distinction of being the first Toyota division vehicle to feature both active head restraints and a new hood and fender system designed to crumple on impact with a pedestrian.
On the outside, Highlander moves away from traditional SUV styling cues with a statement of strength instead of ruggedness; of intelligence over toughness. Calty Design Research in Newport Beach, Calif. sculpted clean, crisp lines, a wide, stable stance and muscular contours to give Highlander an advanced, contemporary, forceful and dynamic personality.
Highlander rides on an all-new chassis derived from the current Camry and Avalon. It is nearly four inches longer and three inches wider, with an inch more ground clearance and three inches of additional wheelbase.
Interior designers took full advantage of Highlander's substantial dimensions. Design intelligence is carried through to the refined interior, where smart and sophisticated blend with practical, flexible and versatile.
The passenger compartment is open and airy. Convenient and innovative interior features such as flexible seating arrangements, and ease of entry and exit, were directly related to customer input.
For example, Highlander's second-row features captain's chairs with armrests that, if needed, can be converted to a bench seat for three passengers. A "Center Stow" seat, when not in use, is hidden in a compartment under the front center console. In its place, passengers can easily snap in the provided center stow center console or choose to leave the area open as a walk-through to the third row. The second row also slides forward and back 4.7 inches and reclines.
Clever and convenient standard features include:
• a third-row bench seat with foldable headrests for a flat rear cargo area,
• a rear glass hatch for quick access to the back (optional on base grades),
• and Smart Start and Entry for Limited and all hybrid models.
When Highlander arrives in July, it will be offered in Base, Sport and Limited grades. All three grades will be powered by a new 3.5-liter V6 that delivers an impressive 270 horsepower -- a 55 horsepower gain over the previous generation's 3.3-liter engine.
Two months later, the all-new Highlander Hybrid will arrive at dealerships. Offered in both Base and Limited grades, all Highlander hybrids will feature Toyota's advanced VDIM stability system. The system integrates:
• full-time four-wheel drive with intelligence,
• electronic brake and throttle control,
• with true electronically-controlled active steering.
Highlander's advanced Hybrid Synergy Drive system has been extensively upgraded and refined for 2008 for both power and economy. The new Highlander gained about 500 pounds, growing significantly in every dimension and receiving extensive body and chassis reinforcement, aimed specifically at achieving best-in-class crash ratings. Not only were engineers able to increase output to 270 net horsepower, they were able to maintain Highlander Hybrid's impressive fuel economy at 31 city and 27 highway.
The Highlander will be loaded with standard-equipped comfort and convenience features. Nineteen-inch alloy wheels will be standard on both Sport and Limited gas models and both hybrid models.
An array of options and accessories will be offered, such as a power backdoor that can be opened and closed with a key fob, a navigation system with an eight-inch screen, a rear-seat entertainment system with a nine-inch screen, and three-zone air conditioning.
Other options include:
• JBL audio with six-disc changer and nine speakers with Bluetooth,
• third-row seat delete to create a second-row model,
• leather seat trim and heated seats,
• and a tow package with a 5000-lbs. maximum towing capacity (class-leading for car & van-based mid SUVs).
"The 2008 Highlander takes the car-based SUV concept to a new level," said Esmond. "I say that with conviction, because it's a category we invented."
The Toyota RAV4, now in its third generation, was the world's-first car-based SUV. In 1998, Lexus established a whole new category of car-based luxury SUVs when it launched the RX300. The debut of Highlander in 2001 marked the beginning of a shift in the mid-size SUV segment, from truck platforms to car platforms.
"As you can see, the new Highlander has raised the bar significantly," said Esmond. "Last year we did the same with RAV4. And in about a year, we'll do the same with both Land Cruiser and Sequoia. The Toyota division now markets a six-vehicle SUV lineup that appeals to specific buyer demographics and life-stages. It is a lineup that gives us enormous flexibility in responding to shifts in the marketplace. We are committed to keeping our products fresh and at the front of the pack."
TOYOTA 2008 HIGHLANDER PRELIMINARY SPECIFICATIONS
POWERTRAIN
3.5 Liter V6 – 270 hp
249 ft.-lbs. torque
5-speed automatic
4WD or 2WD
3.3 Liter V6 Hybrid – 270 net hp
Torque not available for hybrid powertrain
ECVT
4WD-i
DIMENSIONS (inches)
Overall Length: 188.4
Overall Width: 75.2
Overall Height: 69.3
Wheelbase: 109.8
Ground Clearance: Gas 8.1 / Hybrid 7.3
Seating Capacity: 5 or 7 passengers
Wheels: 17- or 19-inch wheels











Reader Comments (Page 1 of 4)
mcr @ Feb 7th 2007 12:45PM
WOOOFF!!! That's a blowed up FUGLY!
DC_1 @ Feb 7th 2007 12:50PM
Great ........now Toyota bring us a larger Rav4 with a Tundra front end and Mazda CX-7 rear lights. Wow how many CUV/SUVs does Toyota need and everyone keep saying that Ford vehicles overlap.
j @ Feb 7th 2007 12:58PM
Same old story, ugly ass Toyota.
Drewboy @ Feb 7th 2007 1:05PM
Its not ugly, but it sure is boring. Some of you complain about Ford's cars, but at least they are handsome. I'm not quite sure why Toyota is styling this vehicle in this way. It sure does blend in well with the Hyundais and Kias of the world.
Mike @ Feb 7th 2007 1:13PM
Definately looks like a copy of the Hyundai.
CaliberSRT4 @ Feb 7th 2007 1:14PM
Oh boy, a modified Rav4.
Scott @ Feb 7th 2007 1:15PM
Eh, looks like a Santa Fe to me, almost exactly. Hyundai beat them to the punch on this one. Plus I think the new GM crossovers have this Highlander beat just about every way to Sunday. BTW, where are these tailpipes running through the bumper? All I see are red reflector lights on the bumper, I'm assuming the tailpipe exits somwhere under the bumper?
Matt W. @ Feb 7th 2007 1:16PM
Hmmm, in 2005 when my wife and I were looking for a CUV, we thought the Highlander's main competitor was the Nissan Murano. It seems this upsized Highlander with its longer wheelbase and bigger wheels puts it in the same class as the new GMC Acadia and Saturn sibling. With that in mind, I like the looks of the GM CUV over the Highlander. Of course, I don't need such a large CUV, so hopefully Nissan won't upsize the Murano before my lease is up, otherwise I may be forced to buy my Murano or look elsewhere.
Typesbad @ Feb 7th 2007 1:17PM
I agree with Drewboy. Its not really ugly, just dull. Toyota doesn't really bother much with styling. They know that as long as they can avoid being offensive, the quality of the product will attract the buyers. This risk-adverse styling philosophy pretty much assures a dull result.
There is nothing wrong with that, but it's not going to please the type of people who make comments on autoblog. Self included.
PJ @ Feb 7th 2007 1:19PM
Looks like more of the same: a solid, roomy, pleasant minivan for those who won't be seen driving a minivan. Should sell like hotcakes.
I'm not seeing what's so ugly about it. It just looks like a stretched RAV4. Continuity of styling is a great asset for a brand, as long as that styling theme isn't offensive (at worst, this one's just bland).
The interior is a step in the right direction. I like the subtle edginess to the dash and vents, helping create an ambiance that's more SUV than van.
PJ @ Feb 7th 2007 1:20PM
Incidentally, wait to call it "boring" until you've sampled the 270-hp 3.5-liter V6. This engine's punch is right up there with the Nissan VQ, with slightly better refinement. It'll probably haul this SUV to 60 in 7 seconds or slightly less. Explorers don't do that.
Alain @ Feb 7th 2007 1:26PM
More recalls than its predecessor, the traitors will nonetheless swoon over its base looks and dubious value.
carlos @ Feb 7th 2007 1:27PM
Wow, I never thought I'd have to say this but, Toyota, Hyundai called, they wan't their Santa Fe back.
Erik @ Feb 7th 2007 1:29PM
Slightly less lame than the previous Camry Wagon. I guess. PS - what are you talking about the tail pipes running through the bumper?
Sid @ Feb 7th 2007 1:29PM
Both Toyota and Honda suffer from a lack of styling-balance. It's like 3-4 different design studios work on seperate sections of the car and then they put it together. When you look at Audi/Mazda design, there is a continuity/flow to the design elements. Take a walk around a A6 or a Mazda3 (hatch) and you'll see see what i mean.
Taco Fan @ Feb 7th 2007 1:30PM
Um... great, lovely. Now When will we be getting word on the new Tacoma?? Is there even a new Tacoma planned for this year or even next year??
roadside observer @ Feb 7th 2007 1:41PM
It looks better than the current one, that's for sure. Too bad they had to rip off a Forester to get there ... doesn't Toyota ever have an original thought?
Lithous @ Feb 7th 2007 1:43PM
It appears in order to make interiors "look" more integrated (though in this vehicle those big circular knobs look like an after-thought) the Japanese are making headunits that look like you are either stuck with theirs OR you have redundant/useless buttons (like the volume buttons on the side of the screen area) once the aftermarket system is installed. Or the aftermarket companies will try to make a system that has no buttons just for the Japanese vehicles so you can use the ones scattered through-out the center dash. Or the Japanese vehicle makers simply charge you for a whole new center panel that doesn't have the volume and rest of the buttons so you can get a regular aftermarket system.
So, is Toyota and others estimating that 1 in 50 (or whatever the real number is) switch out the sound system therefore they don't need to make the head unit easily and cleanly removed or I am missing the deal here?
logiste @ Feb 7th 2007 1:48PM
Alain...
If you would stick your head out of your a$$, you'd realize that toyota's recalls went DOWN last year - not up. so sticking with that theory the predecessor would have more recalls, not the successor.
http://www.autoblog.com/2007/01/19/surprise-recalls-fall-in-2006
and if you want to talk about value...look anywhere on the internet for the top 10 list of cars with best residual value... here's one for instance:
http://www.edmunds.com/reviews/list/top10/115129/article.html
is there a SINGLE domestic vehicle on there? didn't think so...
stop blindly bashing japanese vehicles just cause you probably can't afford one!
spider @ Feb 7th 2007 1:54PM
Incredibly dull, with that signature Toyota dash of ugly. But built with great integrity, we can assume. A killer appliance, again lacking in any passion.