Super Bowl IV - 1970 Pontiac GTO "The Humbler"
First off, my apologies to you all, because this is a repost. However, I couldn't put up car-related Super Bowl ads without including it. Besides, if you missed it the first time, you're in for a treat. Pontiac aired the spot that's pasted after the jump during Super Bowl IV (Chiefs 23, Vikings 7).
The car it was pushing was the '70 GTO "Humbler," which let its driver pull a dash-mounted lever to activate the car's Vacuum Operated Exhaust (VOE) option. Doing so relieved backpressure and gave the car added punch while bestowing a positively evil exhaust note upon it to boot. After the spot aired, GM brass went nuts, pulling the commercial and killing the Humbler option itself. The spot aired just that one time, but you can watch it as often as you like by simply following the jump.
[Source: YouTube]
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Reader Comments (Page 1 of 1)
naggs 8:02PM (2/04/2007)
go bears
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cheezedog420 4:23AM (2/05/2007)
I always wanted to do that to my car... Why did GM do that?!
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silverback 8:44PM (2/28/2007)
I remember seeing this add! I was fourteen and at that moment I decided I was a Pontiac man. My first car turned out to be a 66 triple black hardtop GTO, purchased for the sum of 475 dollars in 1972. It was as much fun as you could have with your clothes on.
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