is disputing yesterday's published reports
that Brit luxury/sports car manufacturer Aston Martin will be sold to Louis Vuitton. According to MT
, which cites "well-placed" UK sources, Aston's bags are packed and ready to leave Ford, but they do not
have that iconic "LV" logo on them. Apparently the buyer is a group of high-finance types we've never heard of. They're set to pony up around $1 billion for the storied automaker.
The sale is said to include the factory, and Ford is still expected to retain a stake in the company. Motor Trend
can't resist needling Autobild
and the blogosphere for
getting the buyer wrong. (Marketwatch, the major outlet that ran the story yesterday, gets a pass.) Somewhat ironically, MT
uses its own blog to get its version of the Aston saga out to the public.
has updated their post to reference the Marketwatch
story that many outlets (including Autoblog) picked up on and reported.
LVMH has dismissed
reports that it is the buyer for Aston Martin as "pure rubbish."
[Source: Motor Trend]