VIDEO: Chicks! Gunplay! Pontiac! It's the '82 Firebird!

The YouTube treasure trove continues to bear fruit, this time in the form of a dealer video for the then-all-new 1982 Pontiac Firebird. Like another favorite of ours, the '64 Dart television commercial, the Firebird propaganda film also features exploding clay pigeons. This time, however, it's a lovely '80s babe pulling the trigger during the opening minute instead of a little kid. Said shotgun is then used to demonstrate the gat-swallowing cargo capacity of the birdie's hatchback. All that and more after the jump!
[Source: YouTube]







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Reader Comments (Page 1 of 2)
Nick 5:42PM (1/30/2007)
Too bad they couldn't assemble the cars better. All sizzle, no quality steak.
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Bruce 6:51PM (1/30/2007)
Ahh the '80's. Let's just pretend they didn't happen.
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Mikey 9:48PM (1/30/2007)
Back in the day, when Pontiac was about exitement! now all Pontiac does it put me to sleep. The Firebird had this bad boy kinda trashy apeal to it, like a rebel look which really appealed to me. Sad to say i completley forgot about them until 1999 when i saw a commercial, iwas too busy with my GTA...Sadly the interior wasent good enough and the car din't really look like a trans am, it kinda looked like a chubby corvette...i was really hoping for a bit of a boxier 5th gen...but well Pontiac became a ladies company...
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Esprit bird 9:49PM (1/30/2007)
Sorry for double post but i thought about something, what happend to the 4.9 turbo charged engines from the older years?
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Jason 10:42PM (1/30/2007)
Rifle? That's a shotgun, dude. No one shoots clay pigeons with a rifle.
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Alex Nunez 10:48PM (1/30/2007)
Indeed it is, Jason. Corrected.
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James 11:48PM (1/30/2007)
Gotta love KITT though. The Camaro had the same "trashy bad boy" appeal to it too.
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Oliver 12:07AM (1/31/2007)
Those were the days.
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Drew 12:38AM (1/31/2007)
Even though the 1980s are known for overweight passenger cars, the 1982 Firebird was light compared to what preceded it. I have no good word for the LQ8 L-4 that made only 90 hp but did have an EPA rating of 29 mpg overall. The mighty 5.0 L V-8 (LU5) made a whopping 165 hp.
Jokes aside, I liked this YouTube video. It was fun to watch the standards for the early 1980s. Keep in mind the video was produced sometime in 1981, so Americans were coming out of the disco era...only to get into an even bigger fashion nightmare that was the 1980s. Thank God the '80s are over.
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jj 12:39AM (1/31/2007)
Alex -
hah, sorry, wasn't trying to get on your case or nothin.
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Glenn 3:43AM (1/31/2007)
My Dad got a 82 V6 Camaro; and this was a HUGE home run car for GM. I remember going to the Stampede and they had one on display for a Draw. ALL my friends were dreaming of having one. GM used to put out cars way ahead of their time (ironically at during this time they put out some real duds too); the other cars that were ahead of everyone else by a long shot were the 80 Olds Cutlass, 78 Lemans cars (that whole series).
Quality; people do not know, the Japaneses cars were still inferior at this time (remember Toyota admitted to paying off Motor Trend to give the Corolla car of the year around that time), these cars were reasonably prices and the money all went to a good driving machine -- true the re-circulating ball steering was a big pain when it came to tight turns.
I had a really nice Civic at the time, but I would be out of my mind not to take the Camero out at every opportunity (and park the Civic). In my mind the Camero was the "real thing".
Amazing cars ... BTW the Comaro was a company lease (we bought it eventually), and lead the nation for having the lowest cost to operate by a considerable margin. Oh -- and they were very aero-dynamic by again a considerable margin in those days.
They also looked totally different then anything else when you saw them -- hard to discribe, but they were shrunk down and very modern looking compared to the older models. Very cool at the time.
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Chris G. 5:05AM (1/31/2007)
Ah yes, these were the days were American companies were proud of what they produced, and actually advertised the car for what it was. Not only have standards gotten better, commercials have become less informative, focusing only on flashy tactics to get you to remember the name and not much else.
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James 12:07PM (1/31/2007)
Glenn it's spelled Camaro.
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James 12:08PM (1/31/2007)
I didn't know Toyota bribed Motor Trend, now I'm going to think they bribe everyone to make their cars look good. You know why? They probably do to this day.
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Justin 1:39PM (1/31/2007)
I know someone who traded their G35 for a Firebird a few weeks ago. I am not kidding. And yes he is white trash.
Lucky for the universe, he hit a deer with the Firebird a week later. Muahahaha
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hitbyastick 6:04PM (1/31/2007)
James- Toyota makes no standouts. Their cars are not desired. They are renowned, but not desired. He who rides the pony must someday fall.
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Phred 11:02PM (1/31/2007)
"The highest EPA gasoline ratings ever attained in this model Pontiac."
In other words, "This car has the best fuel economy that this car has."
So it doesn't have a rat motor anymore. That's news?
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mike 12:58AM (2/01/2007)
wishing injury and death to an animal because someone traded and infiniti for a pontiac is a little childish and immature, no? or getting all happy and excited about it?i for one would much rather have a firebird than an infiniti, and i am far from white trash.
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Esprit bird 3:33PM (2/01/2007)
That was kinda mean, i'd trade an infiniti G35 for a bird i think...the g35's too cleaned and refined for my tastes, mind you im not white trash, just hispanic, i just think the rugged looks and the diffrent exterior make the Firebird a better fun machine while i see the G35 for those suit and tie snooty rich people.
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Mike 11:18PM (2/02/2007)
I remember when these cars were introduced. I was just about to turn 16 and was ready to drive! But when Knight Rider came on TV and was driven by Michael Knight, I would pretend I was him and my Vega was KITT. I was in love with the "Bandit" modles though. I never owned a 3rd gen 'bird, but I've owned my '79 for 8 years, and whenever I take it out, it's driven like the "Bandit"!
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