• Jan 5, 2007

We're counting down the last few days until the start of the Detroit show, and looking forward to seeing in the flesh (er, metal) what's bound to be one of the biggest stars of the show, the aggressively beautiful Jaguar C-XF concept. Jaguar claims the show car is not a direct preview of the next S-Type sedan, but rather previews the company's new styling direction, which quite apparently departs from the retro theme in favor of something far more bold, aggressive and futuristic.

As if the styling didn't speak for itself, this video features British design legend Ian Callum speaking for it, describing the themes he and his design team strove to incorporate into the C-XF. Jaguar, Callum insists, is the originator of the sports sedan, a category which the marque needs to reclaim from the competition. The C-XF is intended to do just that.

Click "play", sit back and enjoy listening to an artist describing his work. If you haven't seen our high-resolution gallery of Jaguary C-XF images yet, click here.

(Thanks for the tip, Maddan!)



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    • 1 Second Ago
  • 7 Comments
      • 8 Years Ago
      Jaguar has no future if it keeps making XKs that look like Tauruses.
      • 8 Years Ago
      Callum's claim that Jaguar is the originator of the modern luxury sport sedan is debatable. Sporty two- and four-door sedans have existed since before World War II, but historians widely credit BMW's 2002 for shaping the modern luxo-sport sedan.
      • 8 Years Ago
      Candid comments by team leader of the C-XF and head of Jaguar advanced design, Julian Thomson, about the need for the brand to break from its staid recent designs

      http://www.just-auto.com/article.aspx?id=90050
      dan
      • 8 Years Ago
      not a bad rendition of the windblown-jellybean with squinty eyes, but c'mon now.... that could very easily have a lexus L on it... and don't talk about not having fat... that car has almost entirely vertical surfaces on its sides, like an rv.... at best this is a nice way to CLS using jaguar cues.... but look at the '90s XJ.... start with THAT shape and go all 2013 on it. The current rendition is a pastiche of that '90s xj shape literally. the new s-type should have been a 4-door version of the '01 R-coupe concept with the R-d6's interior
      • 8 Years Ago
      ^^ that's a comment that comes from somebody who doesn't know much about cars.
      • 8 Years Ago
      Jag is back...
      please make it all wheel drive...
      and offer the concept car as a CF-R...
      and please keep the quality up.... please...
      this car is winner... fresh, modern... but with enough historical bits... like the square grill from the old xj... i cant wait for the new xj and the new x-type...
      this car makes the new xk look a little dull... but thats just a little...
      i hope they make a small roadster.... built on the euro focus platform that Volvo used so well for their small cars.... things are looking up for jaguar... i am gonna buy that cf in 2010 4 sure...