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Subscribe to this threadGet ready for the onslaught - GM plans to celebrate New Year's with marketing blitz
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mblommel @ Dec 24th 2006 10:27PM
No. 4 is correct, who in the 18-34 demographic that isn't a douche is going to be home watching Dick Clark?
GM wouldn't have any trouble selling lots of cars to 18-34 year olds if they made cars those folks wanted and could afford. Besides the Cobalt what else does the general have to offer? An HHR? Not likely.
I'm sure the Camaro will have a appeal, but like the rest of the retro-musclecars anything with some power under the hood will be priced out of the reach of your average young person.
Scion doesn't seem to be having a problem selling cars to kids... Oh wait, they make a reliable car that doesn't look like a refugee from a rental car lot AND they sell it for about $15K. To top it all off they don't use events hosted by geezers to market their product. Wow, those Scion guys must be like geniuses or something, how did they think all that up?