Oh, man, the memories this ad spot brought back for the guys here at Autoblog. As kids, we spent literaly endless fun-filled minutes working the controls on our Rock'em Sock'em Robots. And that's exactly what Dodge hopes to invoke in the baby-boomer viewers of their new ad campaign for the 2007 Dodge Ram. After the Blue Bomber knocks the head off Red Rocker (though everyone knows Red always had the advantage -- come on, Dodge...), he heads out to take on the Red Ram Rocker. Click on the screen grab to see the outcome of this street fight and then head to the attic to find your old red and blue boxing buddies. Now did we put ours in the box with the Hot Wheels or in with the Transformers? Hmmm.

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