Ford previews Showroom of the Future for press (that's us)
Gag order notwithstanding, Ford held this event to convert those in the automotive press who don't believe Ford has enough good product in the pipeline to turn itself around. Perhaps the company believes after seeing its Showroom of the Future we'd all jump on the Blue Oval bandwagon and herald the automaker's impending return to profitability. We'll see about that, but for now all we have to say is no comment.
If you'd like some more guarded descriptions of this morning's event, visit Winding Road and Jalopnik. We sat next to them in Cobo Arena, took the same notes, drew the same sketches, and are now sitting in a Starbucks with them trying to figure out what we can and can't tell you.
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