• Dec 1, 2006

It's common for a car dealer to let someone take a new car out for a ride around the block, but this 2006 Monte Carlo went for a ride around an oval shaped 2.66 mile high-banked block with no posted speed limit.

When it finally come back, it was thoroughly customized. In fact, it looked strangely like the street version of a NASCAR Nextel Cup car after a race at the nearby Talledega Superspeedway. The car was covered with dirt and bugs, had a smashed right-side mirror and a scrape along the right rear fender, not to mention a couple hundred miles on the odometer.

"When I found out what happened, I called the guy I loaned it to," said Philip Alderman, the owner of Colonial Chevrolet-Buick in Talladega.

That call confirmed what he had heard. Rick Humphries, general manager of the Talladega Superspeedway, had borrowed the car for the day. Before becoming aligned with Ford, it was not uncommon for Colonial Chevrolet to routinely lend cars to track officials. When Dale Earnhardt Jr realized that he might have to drive a Ford around the track as a part of the ride and drive to show the new track surface, he wasn't enthused and went looking for a Chevy. The Monte Carlo was the obvious choice. Earnhardt grabbed they keys and promptly began taking folks around the track, often reaching speeds of over 130 miles per hour. All was going well until Jr. got a little high and "scraped" the wall, turning the brand new Monte Carlo into an instant collector's item.

For his part, Alderman doesn't seem particularly unhappy about the incident. In fact, the Dale Jr.-enhanced Monte is now the star of his showroom.

"We didn't even wash it," Alderman said. "We're willing to sell it, as is. Rick had Dale sign the dashboard and the sticker, and we laminated all the articles and pictures of the trips Dale took in the car around the speedway.

Loaning the Monte Carlo to track official: $0

Making repairs to the Monte Carlo upon return: $125

Having Dale Earnhardt Jr scrape the wall at Talladega with the Monte Carlo at 130 mph, autograph the sticker and the dahboard, generate untold dollars in media coverage for the dealership and NOT repair it: Priceless.

[Source: The Birmingham News]



I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 19 Comments
      • 8 Years Ago
      I get tired of all this FWD hate. I know RWD (or AWD) is preferable for racing, but those of us who live in snowy places would like to have sporty cars too. And many of us can't afford to have a summer car and a winter car, y'know.
      • 8 Years Ago
      I didn't think a stock Monte Carlo could go 130mph. Learn something new everyday.

      • 8 Years Ago
      Yes, the Monte Carlo is wrong wheel drive.

      I certainly wouldn't buy a brand new car that had been thoroughly abused all day on a race track - no matter WHO had done the damage - but because *Jr.* screwed up while doing that, it's "collectable"?!?!?

      Retarded.
      • 8 Years Ago
      I'm sure Mr. Jr's very happy you all got up from praying at your Dale shrines long enough to post about how much you "love" the guy who wall kissed a brand new car. Wow, what an honor to buy a broken car. If one of us did that? We'd probably be looking at a judge right now.
      • 8 Years Ago
      just wondering is the Monte Carlo fwd? (not putting crap on it just wana know)
      • 8 Years Ago
      "Spin Control".. In more ways than one.. :)

      • 8 Years Ago
      Made me smile :)
      • 8 Years Ago
      If he was driving a Toyota Solara, he would've gone 150mph with the right hand turn signal on the whole time he was driving......
      • 8 Years Ago
      Now that's funny!
      • 8 Years Ago
      wow, funny story but man, what a douche (Dale Earnhardt Jr)
      • 8 Years Ago
      If he was driving a Toyota Solara, the South would be discussing secession.
      • 8 Years Ago
      if Dale Earnhardt Jr. did it i love it .He's the man on the track.love him love him love him!!!!!!!!!
      Pat Payne
      Portland , Oregon
    • Load More Comments