Filed under: Time Warp, Coupes, Marketing/Advertising, Videos, Pontiac
VIDEO: "All rise for The Judge"
There's a lot to like about this TV spot for the '69 Pontiac GTO Judge. It stars Paul Revere and the Raiders as they work musical magic on a toe-tapping, catchy jingle with these lyrics:
Judge!
The special great one from Pontiac ... G-T-O
Hurst "T" shifter, 3-speed or four
Pontiac Ram Air, 366 horse
Mag-type wheels, 60-inch spoiler airfoil
(The Judge will rule)
Judge!
The special great one from Pontiac ... G-T-O
Pontiac Ram Air, 400 cubes for action
Wide-Trac mag-type Polyglas shoes for traction
(The Judge will rule)
Spoken line: Has the jury reached a verdict?
Breakawaaaaay .... The fast track is Pontiac!
Now picture it with the band in full regalia and an orange Judge hauling ass in the desert. Goofy, clever, cool , and effective, this one is worthy of repeat viewing. You'll be humming the tune to yourselves afterward.
[Source: YouTube]
Reader Comments (Page 1 of 1)
BOB 6:23PM (10/08/2006)
HEY-- all the folks who think an import from Australia, etc, makes a Pontiac without major changes---look at this! Of course the Judge was over the top, but Pontiac in that era meant __S___E___X__ Maybe they will get in back before they die, but it won't happen with the swaybacked G6, or a Holden with a grille change.
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MC 6:59PM (10/08/2006)
It's polyglass shoes for *traction*.
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Alex Nunez 7:19PM (10/08/2006)
Indeed it is, MC. Typo on my part.
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iQuack 9:20PM (10/08/2006)
Yep! Those were the days when GM was King.
Now look.
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DPC car videos 5:40AM (10/09/2006)
That is a sure funny way to promote a car.
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Galley 10:14AM (10/09/2006)
That song is available on "The Legend of Paul Revere".
http://www.cduniverse.com/productinfo.asp?pid=1086715
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RocketPunch 11:41AM (10/09/2006)
WOW!!! 3 or 4!! Speed.....I...I just can't decide!!!!!
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Lee 12:52PM (10/09/2006)
#1
Why was it such a sin that Pontiac imported the Monaro??? Okay, so it was a mistake to use the GTO name, but if people stopped whining about that and actually gave it a chance, they would have been pleasantly surprised. Who CARES if it's from Australia? Besides, Holden is probably GM's best brand, definately better than Pontiac and Chevrolet.
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Alex Nunez 1:24PM (10/09/2006)
Galley (#7), There's $1 iTunes will be receiving from me this evening...
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Hank 1:30PM (10/09/2006)
I'd change the channel if it came on. Cool car. Laaaaaame commercial.
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Erich 8:08PM (10/09/2006)
How could you guys post this damn song? It's been stuck in my head.
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Cars 5:54AM (10/16/2006)
Is it a justice? hmm
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john 8:02AM (12/25/2006)
Oh yes those where the days!Very large back seat,Steamed windows" don,t bother knocking if this car is rocking. Paradise by the dash board light.
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John K 8:07AM (12/25/2006)
Fast powerful with a large back seat who could ask for more Plenty of good times in that car. The days when the sea food was fresh smelling and clean.
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