Beginning this month, ToMoCo will begin outfitting automatic transmission-equipped vehicles in its home market with what Toyota calls the "Eco Drive Indicator." The dash-mounted display informs the driver when they are operating the vehicle in an ecological manner by monitoring acceleration, engine/transmission efficiency and speed, all in an effort to raise fuel efficiency consciousness in Japan.

Toyota's research shows a four percent increase in fuel economy with vehicles equipped with the Eco Drive Indicator. Naturally, the results are dependent on traffic congestion, frequent starts and stops and other variables that have an effect on overall fuel efficiency.

The introduction of the Eco Drive system is part of Toyota's three-prong effort to facilitate a more sustainable motoring environment. Eco Drive seeks to address driver awareness and from there Toyota aims to make more developments in commercial transportation and also plans to expand its research into intelligent transportation systems.

[Source: Toyota Motor Corp.]

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