• Sep 13, 2006
Anything you can do, I can do better... so sang Bingo and so says DaimlerChrysler to Ford. In the battle for customers, Ford had extended its 0 for 60 months and 3.9% for 72 month financing on Dodge Ram pickups.
Chrysler actually put this new plan in place on September 1 and just recently lowered the bar to include people with less-impressive credit ratings in the program. It plans to continue it until October 2. Chrysler said it has seen immediate positive results and that dealers are happy about the change as much as the customers. Although Ford's plan extended to virtually everything in the range except the outgoing Ford GT supercar, Chrysler seems content to use the plan only for it's light and heavy trucks right now.

[Source: The Detroit News]


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