Déjà vu all over again: Ford woos Ghosn

Seems like only yesterday that we were reporting that Ford was attempting to lure Renault/Nissan CEO Carlos Ghosn into the Dearborn fold, and now we're facing a new round of Ford/Ghosn rumors.

Apparently, Bill Ford Jr. called Ghosn last month to discuss a partnership if the possible GM/Nissan/Renault alliance falls through. This is at least the third time in the last five years that Bill Ford has tried to hook up his company with Ghosn, regarded by many in the industry as an unmatched turnaround artist. Last summer, Ghosn rejected an offer to become Ford's CEO because he felt the chief executive position would be hamstrung by the Ford family's tight control of the company.

While the various companies involved in this latest rumor responded with a resounding 'no comment,' Ford Motor stock rose 4.6 percent in Wednesday's trading.

[Source: Bloomberg]



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