Filed under: Concept Cars, Gadgets, Time Warp, Etc., Green, Marketing/Advertising, Safety, Tech, Ford
Ford launches "Innovations" site
Autoblog reader Josh sent us in a tip about Ford's new "Innovations" site, a testament to the company's investments in alternative fuels, safety, design and technology. So far, the site's only active offering is the alternative fuels area, where it boasts Ford's leadership in the development of vehicles that run economically on gasoline, E85, diesel, and in the future, hydrogen.
The site is both promotional and educational -- in the case of the alternative fuels area, the site talks about Ford's current and future product offerings for the various fuel types and even offers up a gas calculator that shows how far one can get on a tank of gas with each type of fuel in each class of vehicle (hydrogen wins out every time, by the way). There is also a timeline conveying Ford's past accomplishments in each of the four areas the company is highlighting on the site, including Ford's plan for the future.
[Source: Ford Motor Company]
Reader Comments (Page 1 of 1)
SobeSVT 1:50PM (8/17/2006)
Link?
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fasttie 5:23PM (8/17/2006)
BORING...but I think is just the thing to save Ford ;)
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Atomicbri 6:11PM (8/17/2006)
What is that truck in that first picture when you are on the website?? A 4 Door Ranger???? I saw that and was like WHAT IS THAT? I figure this must be some other market vehicle...can anyone tell me what it is?
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BOB 9:52PM (8/17/2006)
NOT BAD -- and compare it to the GM vids, which only lack Dorothy, Auntie Em, and Toto in their Midwestern homeliness. The black truck looks like a poor rendering of the Sport Trak.
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RacetrackOwner 10:00PM (8/17/2006)
Ford's vapid faith in an endless barrage of marketing as the lifeline out of the hole they're in is both amusing and sad to watch.
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Jonathan Cassidy 10:39PM (8/18/2006)
I see no mention of PHEV. Do you not understand what this is and where it is going?
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