• Aug 7th 2006 at 2:35PM
  • 7
For the first time in four months, Mercedes-Benz outsold arch-rival BMW in July, as sales for the BMW brand fell 7.7 percent. However, the BMW Group (BMW, MINI and Rolls-Royce) handily outsold the Mercedes Car Group (Mercedes-Benz, Smart, Maybach).

A combination of factors are weighing down the BMW group at the moment:
  • MINI production is temporarily limited as the U.K. plant undergoes a major expansion
  • 3 Series coupe sales are slumping ahead of the new model's rollout in September
  • SUV customers are sitting on the sidelines, waiting for BMW's X3 and X5 models to get an overdue freshening (scheduled for August and late this year, respectively)
  • MINI sales are likely to taper off ahead of the introduction of the new model later this year.
Nonetheless, BMW is holding to its forecast of record unit sales in 2006.

[Source: Reuters]

I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.

    • 1 Second Ago
      • 9 Years Ago
      You know what else is slowing their sales? The fact that their old cars just will not die. I'm deperately trying to kill my '89 325, but it won't break. In fact when something does finally fail and I leave it unmended, it just seems to fix itself as if by magic.
      • 9 Years Ago
      #1- BMW is constantly on the bottom of quality surveys... you better keep your '89 because the new ones suck (according to relaibility surveys, although they are gorgeous cars)
      • 9 Years Ago
      Did I mention that an old three series costs $150 a year to insure? (and I've got points).
      • 9 Years Ago
      Gee, it couldn't be that MB was practically giving cars away in July now could it (and stil in August!)? You can get close to $13k off sticker on an '06 E500 sedan.

      MSRP Price:$59,175
      CarsDirect Price: $46,787

      MB is just for the 2007MY stuff to hit the lots and selling a lot of cars in the meantime.
      • 9 Years Ago
      Dude (#2) is right - or at least on to something. MB has had incentives and marketing support ($$$)and special leases and low APR rates on most of their entire line for a long time.

      BMW on the other hand can't give the Z4 away and the MZ4 is sitting on lots.

      For pure driving pleasure though - I'll take a Bimmer!
      • 9 Years Ago
      Maybe the "Company of Ideas" should get it's act together and start building good cars again like they did before.
      • 9 Years Ago
      Hey poster #1 I had a '89 325 that finally died 2 years ago. It had 260k miles on it and never had any major engine repairs done to it. The most expensive repair was replacing the ignition lock assembly, it set me back 450 bucks. Best car I ever owned. It was damn near bullet proof!!! Happy motoring dude.
    Share This Photo X