Honda enters Chinese luxury auto market with U.S. Acura brand
Honda's luxury brand, Acura, dropped off its first shipment of TL's at the port of Shanghai this week. The brand, developed originally by Honda Motor Co. for the U.S. market, has only recently pursued markets outside of North America.
The TL is Acura's most successfully selling model in the U.S. Alongside the flagship RL's, the sedans will be sold in several major Chinese cities, with Acura aiming to sell 3,000 vehicles through the first model year of operations. It is unknown if Honda plans to build plants on Chinese soil to manufacture more of the luxury mark.
[Source: The Fabricator]
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Reader Comments (Page 1 of 1)
courtstone 10:07AM (7/28/2006)
This is one beautiful car!
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Daggy 6:26PM (7/28/2006)
This car is really the Honda Accord that is sold in Europe. Yes, it is a beautiful car, and never fails to catch my attention whenever I spot one on the road.
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hurls 6:58PM (7/28/2006)
Actually, it IS a beautiful car, but the TSX is the Euro Accord. The TL is based on the US Accord and is, as far as i know, a US only model, built in Ohio.
Makes me wonder if Honda is building cars in the US to export to China. That would be a weird example of globalization in action.
And upon further perusal of the linked article, that's exactly what's happening. Whodathunk!
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whofan 7:15AM (7/29/2006)
Beautiful???????? OK!
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nastinupe 3:37PM (7/29/2006)
I have that exact car... but in black. It is a beautiful car and is always complemented. It's the TL A SPEC.
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SOhp101 10:40PM (7/30/2006)
No #2, you are wrong. It is the TSX that is the Euro Spec Accord.
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acura 8:56AM (9/27/2006)
I drive this car and I have only good words to say about it.
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