Volvo announces green initiative
Ford's Volvo division has announced an initiative to build more fuel-efficient vehicles with lower emissions. The plan details smaller engines, cleaner diesels, hybrids and other alternative drivetrains, as well as lighter building materials to cut weight for its global fleet.
West coasters in Sweden will be pleased to know that the landscape in Gothenburg will be enhanced by a hybrid technology development center responsible for developing hybrid drivetrains for Volvos and other vehicle platforms that can share the technology.
What doesn't make sense is the fact that this news comes on the tail of an announcement earlier this week by Bill Ford that the company is pulling back on its hybrid efforts... we'll see how it shakes out, but expect Volvo's new green initiative to play a big role in Ford's effort to become a producer of more environmentally friendly vehicles.
[Source: Reuters via Automotive News]
Reader Comments (Page 1 of 1)
CH 7:31PM (6/30/2006)
Ford corporate may have finally adopted Volvo's longstanding commitment to multiple alternative-fuel solutions in a coherent strategy. It is also recognition of the leadership Volvo has shown for many years (long before the Ford acquisition) in developing these technologies and on environmental matters in general.
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theautoprophet 10:37PM (6/30/2006)
Uh, if Volvo is so interested in "green" powertrains, why did they jump on the V8 bandwagon with the Yamaha 4.4L?
Eh?
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CH 1:04AM (7/01/2006)
Because that's what customers want.
The upside is that it's one of the first ULEV 2 V8 engines. It produces far less emissions and more power than the turbo I6 it replaced while delivering the same fuel economy.
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Lee 4:10PM (7/01/2006)
Volvo just has a funny logo.
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Brian 7:10PM (7/01/2006)
Volvo's logo is the symbol for iron. Signifying strength, solidity, and longevity. I'd say it's a pretty good logo for a car company.
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Toni 2:32AM (7/07/2006)
I guess Lee is referring to male symbol, which first comes to mind when you look at Volvo's logo. I guess Iron symbol is not so well known symbol.
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automobiles 1:15PM (10/06/2006)
everybody announces, but only few respect them
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