Chrysler CEO Tom LaSorda says the company may have a go/no-go production decision on the Dodge Challenger, a concept car hit of the Detroit auto show (above), as early as September.

It's been widely assumed that the Challenger was destined for production, to take advantage of the resurgent interest in muscle cars triggered by Ford's hugely popular new Mustang. Not only does the Chrysler group have a history of bringing low-volume, niche-market vehicles to production, but the Challenger also can be based on the existing platform and powertrain underpinning the Chrysler 300, Dodge Magnum and Dodge Challenger, which should help make the Challenger a profitable venture.

[Source: Autoweek]


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