- Jun 2, 2006
Harbour Report: GM and Ford more efficient, still lose money on every vehicle
The report estimates that Nissan's more efficient production gives the company a $450 per car cost advantage over less efficient competitors.
Looking at capacity utilization, Ford's plants ran at 79 percent of their potential, compared to front-running Toyota, Nissan and DaimlerChrysler at between 94 percent and 106 percent.
Looking at the bottom line, GM ranks, umm, at the bottom, having lost a whopping $2,496 on every vehicle (on average) sold in North America in 2005. Ford lost $590, while Chrysler made $223 in pre-tax profit per vehicle. Their Japanese competitors cleared (on average) more than $1,200 on every vehicle sold.