• May 10, 2006
KGP Photography strikes again! What you've got here is the 2008 Mercury Montego sedan, lightly camouflaged for your viewing pleasure. The not-so-hot sedan, which shares its platform with the Ford 500, hasn't exactly been stunning in its sales figures -- a trend Ford hopes to change with some updated body parts and more power under the hood (rumor has it that Ford will drop in the 265-horsepower, 3.5-liter V6 that hauls the 2007 Lincoln MKZ).


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  • 14 Comments
      • 8 Years Ago
      The "water fall" theme on Mercury's grilles is a disaster. When are they going to understand that?
      • 8 Years Ago
      Maybe the trunk has a hidden pillar.
      • 8 Years Ago
      Not sure what they were thinking with this car. I'll give them one thing, they picked a great name. The last Merc Montego was an odd-duck in the Ford lineup as well.
      • 8 Years Ago
      Unfortunately, the biggest problem with the styling is the blah D-pillar.

      In general, Mercury might as well be dead. No brand's car's receive less interest at my site. I hate to take the time to enter Mercury pricing info, because so few people care.
      • 8 Years Ago
      D-Pillar? In a sedan?
      • 8 Years Ago
      It looks like to me that they only changed the lights. The tail lights seem a bit smaller, and the head lights are now double lights.

      The two best features for this car, and the Ford 500, are the driving positions and the AWD options. It is easier to get in and out of this car than most sedans, and it is good in bad weather. This car needs to be marketed towards SUV and minivan people who buy their vehicles because of the driving position and bad weather handling.
      • 8 Years Ago
      I think the design problem with the Montego is in the front fenders and grille. Too blah. They need tighter, more rigid and engaging sheetmetal up front like in the new Mustang or Zephyr designs. This current design is lumpy and bloated - maybe that's why it's not scoring too well with those "professional women" or whoever they pitch this forgotten brand too.
      • 8 Years Ago
      Mercury is on track to sell only about 26,000 Montegos this year - pretty sad. The ancient Grand Marquis is going to sell about 70,000.

      I don't see where the Montego fits in to Mercury's line up. It's not the old folks car, and it's not the young professional woman's car like they advertise the Milan and Mariner.
      • 8 Years Ago
      The car's market, from my laymen's perspective, was the Taurus/Sable crowd...as I believe this car was supposed to replace that segment in their lineup. I agree with the posts above regarding the Montego's grill and I especially can't stand the chrome plated whatever the hell they are running through the tailights, but aside from that, one thing I will give them is that as plain and unremarkable as the car appears - at least it doesn't look like every other car on the road now. I've seen more models, the Sonata, the Camry, the Accord, a BMW, etc...with that humpback trunk line, I honestly can't tell one from another until I'm close enough to read the name plate. At least when I see the profile or the rear of a 500/Montego, I know it's a Ford/Merc car. It might not be much, but it is brand recognition.
      BocaJeff
      • 8 Years Ago
      Monthly and yearly sales figures are always mentioned on this site, but I can never find them when I do a google search. What are some good sites to track auto sales by make and models?
      • 8 Years Ago
      The following is a good site, just click on sales volume for each category.

      http://www.aicautosite.com/editoria/asmr/homesedan.asp
      • 8 Years Ago
      I can see this sedan being pretty compelling with the power boost. Excellent minivan alternative, for starters.
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