• May 5, 2006
Toyota’s luxury division Lexus has announced that the all-new 2007 ES350 will arrive in showrooms with a base price of $33,170. A few Lexus shoppers probably already know this as the car went on sale April 21st. Having been excused from any sporting pretentions by the brand’s IS sedans, the ES350 arrives softer and quieter than ever. Its 272-hp 3.5L V6 can move the sedan to 60 in 6.8 seconds, but the ES350’s targeted demographic has already reached 60 if you know what we mean.

[Source: Toyota]


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  • 39 Comments
      • 8 Years Ago
      Anyone else think it looks a lot like a G6 from the front?
      • 8 Years Ago
      #42, 111

      hahha. Yeah, it's badge engineering. All the justification makes it sound like you own one.

      Sorry.
      • 8 Years Ago
      I think badge engineering is something almost every company does only some do it with more elan than others.Here in India we get Subarus,Isuzus and Daewoos as Chevrolets simply because GM India doesnt want to spend money promoting various brands.As for the ES well there seem to be many people willing to pay extra just for the more prestigous brand name and Toyota is capitalising on this fact.
      • 8 Years Ago
      And by the way DT I have sat in a Lucerne driven a Lucerne and I just might buy one. It is one hell of a car for the price. And if your ES 350 has a better fit and finish I will kiss your ass on main street and give you time to draw a crowd.
      • 8 Years Ago
      this is definitely not a badge engineering,
      just because the only similarity with the camry is the
      chassis and engine/transmission dont call it badge engineering
      exterior interior suspension nothing is common to camry.

      if you call this a badge engineering then infinity
      G35 and M35 might also be called badge ingineering, or
      even a sienna, highlander and camry too will b badge engineering, as they hav the same chassis transmission and engine
      • 8 Years Ago
      Looks like the Lexus folks are stupid because what's the point of the IS when the ES can compete against the BMW 3 and Infiniti G35.
      • 8 Years Ago
      ummmmmmmmm this isn't badge engineering. You guys really are speaking from the wrong place there. Also you can not get into a BMW 3 series for the starting price. that's the real difference. plus as always none of you have driven it. and yes I did the other day as per the story on the Jalopnik.
      1. The ES is not for BMW drivers. It's too sedate
      2. It is one of the quitest rides on the road and offers "luxury" for less. That's what they WANT it to be. And that's why it'll sell like mad.
      • 8 Years Ago
      I saw this somewhere yesterday as news. I don't get it--I uploaded these prices to my database on April 23rd.

      Comparing the 2006 and 2007, after adjusting for features the 2007 is about $600 more expensive.

      Page for Lexus ES: http://www.truedelta.com/models/ES.php
      • 8 Years Ago
      $33,000 is still a lot of money for a car that leaved me saying "so what". Maybe I will understand the appeal when I get old.
      • 8 Years Ago
      I wish most people buy Lexus since only the elite who know what real luxury is should be driving exclusive luxury and quality cars such as BMW, Cadillac and MB. Lexus makes good cars, so do GM, Ford and BMW. The question is do you want to be seen with the bland Anglina or the hot spicy Aniston?
      • 8 Years Ago
      #22 Your math is off by $1000. Go back to school.

      You can sure bet that the ES350 will do well and give it time before you can get it at or near invoice.
      • 8 Years Ago
      Everyone is forgetting the 280 hp VW Passat V6, which directly competes with the Lexus ES. They're both about $36k, and midsized entry luxury cars.

      Has VW fallen that far off the radar?
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