Daytona 500: The Fragrance
Marketing is
an amazing thing these days... this is right up there with Tony Stewart's sweaty towel.
Elizabeth Arden announced last week in Daytona Beach that the company would make a new fragrance called 'Daytona 500.' The fragrance maker describes the scent as opening "with top notes of yuzu, bergamot and mandarin. Heart notes include tarragon, sage, maté and a watery accord, while the base comprises nutmeg, cardamom, amber and sandalwood." We're not exactly sure what all of that smells like, but if it isn't burning rubber and cheap beer, well...
The packaging is interesting in and of itself -- the top is shaped like a wheel wrapped in a thin rubber tire.
[Source: Luxist]












Reader Comments (Page 1 of 3)
Ray @ DetroitWonk 7:08PM (2/27/2006)
Erin...that's just gross. ;)
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Alex 7:26PM (2/27/2006)
this is so stupid
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Joel A 7:38PM (2/27/2006)
I want this.
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Jason 8:18PM (2/27/2006)
Fabulous, now the white trash can come to the NASCAR races in class.
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ZoomZoomin' 8:31PM (2/27/2006)
Is it a fragrance that drives women to endlessly turn in circles?
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JayP 9:09PM (2/27/2006)
If I ever buy this, I want Harry Gant to personally kick me in the nads.
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Edsel 9:12PM (2/27/2006)
"Is it a fragrance that drives women to endlessly turn in circles?"
...only for left leaning liberal women.
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BrianS 1:41AM (2/28/2006)
I'll put this on my list next to the Hummer and Orange County Choppers fragrences.
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Jo.car 10:42AM (2/28/2006)
Exhaust fumes with a note of burnt rubber?
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brian 6:40AM (3/02/2006)
I wasn't aware that white trash were interested in personal hygiene! What a breakthrough!!!!!!!!
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Joe Zarcaro 6:56AM (3/02/2006)
NASCAR WOMEN DON'T LIKE THE TASTE OF RUBBER.
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Yokmoni 7:11AM (3/02/2006)
If I wanted to smell like burnt rubber I sure wouldn't want some perfume, rather have the real thing with a side of sticky rubber glops for that added touch.
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Greg P 7:25AM (3/02/2006)
I love NASCAR and have a cup car tire BUT this stuff aint gonna happen.....except maybe.....just maybe as a cheap drink in the Talladega infield
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Lori 7:36AM (3/02/2006)
Not everyone who attends Nascar races would be classified as white trash!
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Danny 7:42AM (3/02/2006)
NASCAR fans rejoice
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steve 8:09AM (3/02/2006)
"Not everyone who attends Nascar races would be classified as white trash!"
Maybe not everyone Lori.....but 99.9% is a lot.
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Adam 8:12AM (3/02/2006)
I'm a Lawyer in N.Y. I love Nascar racing and travel to a few races a year. I wouldn't say only "white trash" loves auto racing. As for the perfume, I would buy it and save it. You'll probably make a hefty profit on it on E-Bay in a year or 2.
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ryan 8:35AM (3/02/2006)
that is the problem, nascar used to be so unpopular that they wouldnt even show it on tv. now all the lawyers and doctors and white collar flubs who think they are cool have drove prices up so high on tickets etc. in reality these people wont even pump their own gas, and they supposedly are into motorsports?? dont all you white collar flubs have some thing better to do like hang out at your flubadub contry club? i have never seen so many people that live in $500,000 houses and drive lexuses pretend like they are rednecks or something. you jerks can do anything you want but stay away from normal people things you keep drivibg the price up, oh and by the way dont you have an appointment today to have some doctor stick a garden hose in your butt to "cleanse" you. i dont know how you rich people do it, but us regular people stiil crap on a toilet!!!!!!!!!!
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shana 8:52AM (3/02/2006)
amen to that ryan, it is good to hear someone posting who is still in touch with reality. keep pumping your own gas and crapping on a toilet like a human being. the crooks that call themselves lawyers and doctors will get theirs when they run into that 500 pound really pissed, really drunk redneck at the next race. I LIKE HOW THE WORD WHITE TRASH IS USED SO FREELY, THIS IS THE EQUVALENT OF THE WORD N*GGER AND YET YOU ALL USE IT SO FREELY. BUT IF SOMEONE WAS TO POST SOMETHING ABOUT N*GGERS EVERYONE WOULD BE PISSED. WHITE RICH PEOPLE ARE THE BIGGEST HYPOCRITES-
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Mary 9:06AM (3/02/2006)
Blame NASCAR for all the "new" fans. They are only in it for the money. The more people that watch & buy, the more money for them. This is just another big company trying to ride the coat tails of NASCARs popularity. Get used to it as this is just the beginning. Its all downhill from here. :(
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