Mazda Motors continues pursuing its "green" objective (see here  and here for other examples). ThisMazda RX-8 time the company is saving the environment with the development of a new paint coating system.
 
The newly developed "e-coating" reduces the presence of such pollutants as volatile organic compounds (VOCs) and carbon dioxide (CO2) emissions while the vehicle is being painted. The system, according to the company, will reduce VOC emissions by 32 tons, CO2 emissions by 8.8 tons per year, and amount of basecoat materials used by more than ten percent compared to last year.

Another description can also be found here.