That's the question many people looking at Hyundai's two SUVs are asking themselves. When comparing the size of the two vehicles Ward's reports that there is virtually no difference in either front or rear cabin room between the two vehicles; only the size of the rear cargo area differentiates them. The Tucson has taken off for Hyundai having nearly reached its projected annual sales already. Production is being bumped up to 60,000 units from 40,000 to cope with the demand. Meanwhile Sante Fe sales have slumped 28.7% since last year. What's more impressive is that the Tucson is selling with very little incentives, while up to $3K cash back is being offered with the Sante Fe.