The Lansing State Journal asked it readers to send them letters with suggestions for how GM's management could improve the company. The readers came through, showing some of the passion you'd expect from an area that depends heavily on GM jobs (you can see the letters here, here, and here). The LSJ printed them on the front page of its Sunday edition, and that apparently tweaked some local GM dealers enough for them to pull their advertising. This does strike me as an act of shooting the messenger, and it seems that some advertising directed at specific complaints would be a better solution. Yes, I know - that's a crazy idea.
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